Acquisition will Include Kaboose.com, Babyzone.com, AmazingMoms.com Funschool.com and Zeeks.com
North Hollywood, CALIF. — April 1, 2009 — Disney Online, part of the Disney Interactive Media Group (DIMG), announced today it has signed an agreement to acquire Internet assets from Canadian-based Kaboose Inc. including Kaboose.com, Babyzone.com, AmazingMoms.com, Funschool.com and Zeeks.com. The Kaboose assets will be integrated into Disney Online’s extensive line-up of Web sites, extending its leadership in the kids and family online space. The purchase price is approximately $18.4 million (based on approximate price of CAD 23.3 million), subject to certain adjustments.
“This acquisition strengthens our position as a top entertainment destination for kids and families, and a trusted online resource for parents,” stated Paul Yanover, executive vice president and managing director of Disney Online. “These new Web properties complement Disney Online’s category-leading kids and family sites, broadening our audience and infusing an array of new content into our sites, particularly in the baby and mom categories.”