Inspired by Jessie Prescott from the hit Disney Channel series, ‘Jessie,’ starring Debby Ryan, Disney has unveiled its newest D-Signed collection, now available exclusively at Target and Target.com.
The collection captures the bubbly, fearless personality of Jessie Prescott with spring’s hottest trends including bold patterns, colorful designs and layered pieces.
As young girls enter adolescence, their personalities, interest and style begin to solidify. D-Signed offers tween girls the ability to build their wardrobe with apparel and accessories based on their favorite Disney Channel characters while encouraging them to embrace their unique personalities through clothing that accentuates certain parts of their personality. Affordably priced and exclusively available at Target, D-Signed collections offer moms the ability to meet their daughters’ desire to make their own fashion choices while not breaking the bank. Like the D-Signed collection as a whole, the new Jessie Prescott collection resonates with young girls and encourages them to let their personalities shine.
In this first clip, Mary is at an audition for a bubble gum commercial when she’s paired up with a ‘BFF’ for the ad. When Mary and her new best bud are sent off into a corner to go learn about each other, Mary learns a valuable lesson. If it walks like Selena Gomez and it quacks like Selena Gomez, it’s probably a Selena Gomez impersonator — unless you’re being pranked!
Next up is 15 year old Luke, who is recruited by Mitchel Musso to fill in for his deadbeat ex-BFF for an interview. Apparently when it comes to faking it, Luke makes the cut. He doesn’t even mind just digging in and getting his hands dirty.
Also starring in the first episode is ailing Debby Ryan who requests fan Albany fill in for her at a fashion show. It turns out Albany’s so good at the job, she’s asked to fire Debby!
‘Prankstars’ premieres on July 15 at 8 pm on Disney Channel, with new episodes premiering each month with more Disney Channel favorites.
Photos courtesy of and © Disney Channel. All Rights Reserved.
Disney Channel stars Selena Gomez, Debby Ryan and Mitchel Musso surprise their biggest fans in the premiere episode of “PrankStars,” a hidden camera series where unsuspecting tweens and teens are set up by family members and come face to face with their favorite celebrities in unpredictable and humorous situations. Premiering Friday, July 15 at 8:00 pm ET/PT on Disney Channel, the reality series is hosted by Mitchel Musso (“Pair of Kings,” “Phineas and Ferb”), who directs the pranks live from a covert mobile command center. New episodes will premiere every month featuring a roster of new stars.
In the premiere episode featuring three pranks, 14-year-old Mary is put to the test when she is paired up with Selena Gomez, disguised as a typical teenager, to learn a jingle during an audition for a fake bubble gum commercial. The hilarity continues as Debby Ryan recruits her No. 1 fan, 14-year-old Albany, to model for her upcoming fashion show, but Albany’s loyalties are tested when she is asked to fire Debby. When Mitchel Musso’s real-life best friend does not show up for an interview at a restaurant, he recruits unsuspecting patron, 15-year-old Luke, to step in for the hardest role of his life.
“PrankStars” is executive-produced by Barry Poznick (“Are You Smarter Than a 5th Grader?”), John Stevens (“Lingo”), Charles Steenveld (“Family Game Night”) and Rick de Oliveira (“All-Star Celebrity Treasure Hunt”). Musso co-wrote and performs the theme song. The reality series is a production of ZOO Productions. It carries a TV-G parental guideline.
Photos courtesy of and © Copyright Disney Channel. All rights reserved.
Production has begun in Hollywood on “Jessie,” a new comedy series starring 18-year-old Debby Ryan (“The Suite Life on Deck,” “16 Wishes”) as an idealistic teen from rural Texas who moves to New York City and becomes a nanny for a high-profile couple with four kids. The series is scheduled to premiere in fall 2011 on Disney Channel.
Jessie is a small town girl with big dreams who embarks on the adventure of a lifetime when she decides to leave behind starry nights for big city lights. Thrilled to be on her own and determined not to be intimidated by New York City, she accepts a job as nanny and moves in with highflying couple Morgan and Pandora and their four children, Emma, Ravi, Luke and Zuri. With a whole new world of opportunities within her reach, Jessie begins to navigate young adulthood and life in the big city. She surprises herself with how much she comes to rely on the support and advice of the kids in her care. Also helping to keep her moral compass in check are Bertram, the family’s butler, and Tony, the building’s 20-year-old doorman.
Starring alongside Ryan are Tony Award-nominated Kevin Chamberlin (Broadway’s “The Addams Family”) as Bertram, the frosty butler; Peyton List (“27 Dresses,” “Diary of a Wimpy Kid: Rodrick Rules”) as Emma, a brilliant but cynical 13-year-old and the only biological child in the bunch; Karan Brar (“Diary of a Wimpy Kid,” “Diary of a Wimpy Kid: Rodrick Rules”) as Ravi, a 10-year-old adoptee imbued with his Eastern culture, but thrilled with his new life in America; Cameron Boyce (“Grown Ups”) as Luke, a 12-year-old adopted son who is exploding with mischief and is a videogame addict; and Skai Jackson (“Royal Pains”) as Zuri, an adorable 7-year-old girl adopted from Africa who is highly imaginative and fanciful.
“Jessie” was created by Pamela Eells O’Connell (“Family Matters,” “The Suite Life of Zack & Cody,” “The Suite Life on Deck”), who serves as executive producer. The series is from It’s a Laugh Productions, Inc.
Borders is to serve as the exclusive retailer for all 16 Wishes merchandise, available in store starting June 25. A variety of products will be available in all Borders and Waldenbooks retail locations and online at Borders.com. Borders will dedicate features space to merchandise the 13-item collection. Furthermore, some 200 stores will feature video monitors running the movie trailer and music video through the end of July.
MarVista and its agent, Art & Science, have signed a number of agreements for the launch of merchandise. Products include the 16 Wishes soundtrack, which will also be available on iTunes and is distributed under the MarVista Entertainment label by Brody Distribution Group. Other products include T-Shirts from Now & Zen Productions; calendars from Harry N. Abrams; necklaces and keychains from Gloria Duchin; bookmarks, journals and a 100-page junior novelization from Ink Media; posters from Aquarius; and bracelets from Jac Vanek, with a portion of the proceeds going to the hunger-relief organization RockCANRoll.
Border’s 16 Wishes initiative will kick off with an in-store appearance by Debby Ryan and Jean-Luc Bilodeau, stars of the movie, on June 19 in Los Angeles.
Additionally, MarVista signed a strategic in-store and online promotional partnership with Rita’s Italian Ice to promote the movie. Starting June 15, 16 Wishes movie flyers will be posted in all stores and the company will further support the launch with an email campaign as well as a Facebook and Twitter campaign.
“We are excited to have cemented our retail partnership with Borders Group, working together with gifted marketer Jodi Jackson to introduce the magic of 16 Wishes to teens and tweens across the country,” commented Michael D. Jacobs, the president of MarVista Entertainment. “This relationship, together with our extensive promotional partnership with Rita’s Italian Ice and combined marketing efforts, furthers our goals to ensure an enthusiastic following for 16 Wishes and the talented cast, including Debby Ryan and Jean-Luc Bilodeau.”
“We’re pleased to be the exclusive retailer for the 16 Wishes merchandise,” said Gary Bale, the senior VP of non-book for Borders. “Teens and tweens look to Borders to provide a variety of entertainment products, whether books, music, movies and other merchandise that speaks to their interests. The 16 Wishes merchandise, which only we offer, fits within our mission to be a place for entertainment and inspiration.”