2008 Theme Park Attendance Report: Disney World Flat, Disneyland Down, Hong Kong and the Rest Up

The Themed Entertainment Association (TEA) and Economics Research Associates’ report for attendance to the world’s theme parks in 2008 was released earlier today. On the whole, things look on par or slightly better for the Disney Parks over 2007.

In North America, Magic Kingdom (#1) remained steady at approximately 17,063,000 after its record breaking performance in 2007; Epcot (#3) also remained steady at 10,935,000; Disney’s Hollywood Studios (#4) saw the largest percentage increase of 1% for an attendance total of 9,608,000; and Disney’s Animal Kingdom (#5) set an attendance record of 9,540,000 (an increase of .5%)

Conversely, the two parks at the Disneyland Resort in Anaheim saw attendance drop on a larger scale. Disneyland (#2) saw a 1% drop to a total of 14,721,000 while Disney’s California Adventure, which is currently receiving a major overhaul, dropped a whopping 2% to 5,566,000.

Overall, the Disney parks outperformed their local competitors, with Disney Parks bettering other parks on both coasts save for Disney’s California Adventure (which was bested by Universal Studios Orlando and SeaWorld Orlando).

Over in Hong Kong, mainstay Ocean Park’s attendance did outnumber Hong Kong Disneyland’s, but HKDL saw an incredible 7.9% increase in attendance with about 500,000 separating the two.

Tokyo Disneyland had a record breaking year with both parks seeing an increase in visitors as did both parks in Disneyland Paris.

About the numbers

ERA obtains the figures used to create this report through a variety of sources, including statistics furnished directly by the operators, historical numbers, financial reports, the investment banking community and local tourism organizations, among others. The global market is studied as a whole, and each of its four main regions are also studied separately: North America, Mexico/Latin America, Europe/Middle East and Asia/Pacific Rim. There is also a table of the top waterparks in the world and in the United States, and of the top global chain operators.

To be included in the study, a facility in general must be gated (entry ticket required). North American parks must have annual visits above one million. To be included on the top chains list, a chain operator must have theme parks in its portfolio. External and internal factors such as development, pricing, customer service, weather, demographics,

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