‘Alice in Wonderland’ Tech, ESPN 3D to Headline 2010 National Association of Broadcasters Show

The National Association of Broadcasters (NAB) has announced a couple of Content Theater Sessions for the 2010 NAB Show which bring Disney technology to the forefront. The show takes place in Las Vegas from April 10-15.

In ‘Alice in Wonderland': Turning Fantasy into Motion Picture Reality,the session will will explore both the production and post production processes, and will describe the challenges of creating characters of unique heights and proportions with special attention to the hybrid of live action and visual effects and the conversion of 2D to stereoscopic 3D. Expected to appear on the panel are: Art Repola, executive vice president of visual effects and production, The Walt Disney Studios; Ken Ralston, multi Academy Award-winning visual effects supervisor for the film; Corey Turner, stereographer for the film; and Tom Peitzman, co-producer/visual effects producer for the film. The session is scheduled to place Monday, April 12.

In ESPN: Scoring a Field Goal in S3D Sports, the session will tackle the creative and technical lessons that ESPN has learned producing sports in stereoscopic 3D (“S3D”). It will examine how S3D impacts broadcast direction, workflows, graphics, camera placement and other key components of sports capture and exhibition. “The worldwide leader in sports” will unveil dynamic, never-before-seen S3D sports footage and address the network’s vision for making a dedicated S3D channel a reality.

ESPN shot to the front of the sports S3D pack last fall with its successful telecast of the Ohio State-USC football game on September 12, 2009. Beginning June 11 of this year, the network will launch North America’s first all S3D sports television network, ESPN 3D, with the broadcast of the 2010 FIFA World Cup match.

“ESPN is already at the leading edge of content delivery, and with this new network ESPN will literally give fans the chance to see their favorite sports in a new dimension,” said Chris Brown, executive vice president, conventions & business operations for the NAB Show. “We are thrilled to be presenting such timely and exciting content at the 2010 NAB Show.”

Panelists include:

Anthony Bailey is ESPN’s vice president of emerging technology. His team developed many of ESPN’s on-air advancements over the past 30 years, including the Virtual Pitch Analysis, the Huck-O-Meter and the Emmy-winning EA Virtual Playbook.

Phil Orlins is coordinating producer, X Games, and has been responsible for many of the highest rated X Games telecasts in the event’s history. He has been honored with a New York Film Festival Gold Medal for Best Sports Special and an Emmy nomination. Orlins produced “X Games 3D: The Movie,” which was distributed to 1,400 theaters nationwide last year.

Vince Pace is chief executive officer of PACE, as well as an Emmy nominated director of photography and an innovative technology developer. He was the co-developer, along with James Cameron, of the world’s most advanced stereoscopic acquisition system: the Pace/Cameron Fusion System. He has worked on projects including “Avatar,” “U2 3D” and Disney’s “Hannah Montana & Miley Cyrus: Best of Both Worlds Concert,” to name only a few, and continues to lead the revolution of taking the world of 3D out of mathematics and into creativity.

Bob Toms serves as vice president of production enhancements and interactive TV for ESPN and oversees creative services, production enhancements and ESPN’s interactive television efforts. Toms’ work at ABC has earned him more than 20 Emmy nominations and 14 Emmy Awards. He has also won two Promax Gold Medals for promotion excellence.

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