Disneynature ‘See “Chimpanzee,” Save Chimpanzees’ Campaign Extended

Disneynature's 'Chimpanzee'Swinging into theaters April 20 with a $10.6 million opening-weekend performance, Chimpanzee proved so popular among audiences that Disneynature is extending the “See Chimpanzee, Save Chimpanzees” conservation initiative for a second week. For every moviegoer who sees Chimpanzee through May 3, 2012, Disneynature will make a donation to the Jane Goodall Institute (JGI) through the Disney Worldwide Conservation Fund to protect chimpanzees today and tomorrow.

“In theaters just five days, Chimpanzee has already given us a lot to celebrate,” said Alan Bergman, president, The Walt Disney Studios. “Led by a young chimpanzee named Oscar, Chimpanzee has won the hearts of audiences nationwide. It’s because of that success that we decided to extend our program with the Jane Goodall Institute.”

“See Chimpanzee, Save Chimpanzees”—initially slated for the film’s opening week through April 26—will continue through the film’s second week till May 3—a first-ever extension to a Disneynature conservation program.

The news was well received by Dr. Jane Goodall, DBE, founder of the Jane Goodall Institute and UN Messenger of Peace. “We couldn’t be happier to extend this collaboration to help the Jane Goodall Institute better protect chimpanzees and the places they call home,” she said. “A film like Chimpanzee helps spread the passion we have for these extraordinary beings, sharing the truly relatable moments experienced by Oscar and his fellow chimpanzees in a way that will hopefully inspire audiences to continue their support long after the movie ends.”

Disneynature takes moviegoers deep into the forests of Africa with Chimpanzee, a new True Life Adventure introducing an adorable young chimpanzee named Oscar and his entertaining approach to life in a remarkable story of family bonds and individual triumph. Oscar’s playful curiosity and zest for discovery showcase the intelligence and ingenuity of some of the most extraordinary personalities in the animal kingdom. Working together, Oscar’s chimpanzee family—including his mom, Isha, and the group’s savvy leader, Freddy — navigates the complex territory of the forest. The world is a playground for little Oscar and his fellow young chimpanzees, who’d rather make mayhem than join their parents for an afternoon nap. But when Oscar’s family is confronted by a rival band of chimpanzees, he is left to fend for himself until a surprising ally steps in and changes his life forever. Directed by Alastair Fothergill (African Cats and Earth) and Mark Linfield (Earth), and narrated by Tim Allen (Disney/Pixar’s Toy Story 3, ABC’s ‘Last Man Standing’), Chimpanzee is in theaters now. For more information about Chimpanzee, visit Disney.com/Chimpanzee.

Rated G by the MPAA, Chimpanzee is in theaters now.

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