First Look: Disney’s ‘Princess and Me’ Collection of Dolls, Fashions and Accessories
Aimed at girls ages 5 – 8, the Princess & Me dolls (Tiana, Aurora, Cinderella, Ariel, Belle and Rapunzel) measure a whopping 18″ in height and seek to engage the child into exploring a whole new world of play beyond the cardboard box. Their unique facial features as the classic Disney Princesses are re-imagined as how they might appear if they were tweens. Each retails for $49.99 and includes a booklet filled with Disney Princess fun facts and activities and the opportunity to register so the child receives a special letter on their birthday from their favorite Princess.
The real slant on the collection, however, is that there is a full line of accessories and highly-detailed wardrobe available which includes actual Disney Princess roleplay dresses for the child that match the doll’s clothing exactly. There’s also a line of purses inspired by each of the Disney Princesses that comes in both child and doll sizes (shown together with the dresses below, but sold separately).
The matching child dresses are also $49.99 each while the individual doll outfits are $14.99 – $19.99 each (ballet and sleepwear at launch). Also available is a Princess & Me Vanity Set for $14.99, a Princess & Me Wardrobe for $39.99 and a Princess & Me Canopy Bed for $49.99.
The collection will be available exclusively at Toys ‘R’ Us beginning in August and the Disney Store in fall. Additionally, QVC will introduce the collection next month to accept pre-orders.
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