ESPN and Microsoft Announce Exclusive Content Deal for Xbox Live Subscribers
ESPN today announced a collaboration with Microsoft, exclusive within the game console category, to introduce the ultimate interactive experience for sports fans. The deal will bring ESPN3.com’s live events, ESPN.com’s video-on-demand clips and sports highlights and other interactive features to the Xbox 360 console.
Beginning in November, Xbox LIVE Gold members who receive their Internet connection from an affiliated service provider will have access to more than 3,500 live, global events every year via ESPN3.com – ESPN’s 24/7 broadband sports network – including college basketball, college football and bowl games, MLB, NBA, international soccer, tennis including all four Grand Slam tournaments, golf majors and more. Fans will also be able to replay sports and events with full DVR control, pull up current scores on-demand while watching the game and easily switch between events and see what the most popular games are in the Xbox LIVE community in real time.
ESPN content and features available to all Xbox LIVE Gold members include:
- Daily Highlights: Access to ESPN.com video clips and daily sports highlights streamed on-demand;
- Kinect for Xbox 360 Integration: Microsoft’s new technology allows fans to control the content they watch with just their voice or wave of the hand;
- Team Affiliation: Declare favorite teams and see how many other people in the Xbox LIVE community are also fans;
- Social Activities: Connect to the Xbox LIVE community with in-game social activities like polls, trivia and prediction questions and more.