Flash mob at MAGIC Trade Show Declares ‘Alice is the New Black’

Disney Consumer Products caused a scene — both literally and literally — at the MAGIC fashion trade show in Las Vegas earlier this week as a cirque d’alice sprung up from nowhere, stunning the unwittingly invited guests at the ‘Mad Tea at Three’ event designed to generate buzz over an upcoming line of fashion centered around Tim Burton’s Alice in Wonderland. At the ‘spontaneous’ display’s climax, banners sprung up out of nowhere asking attendees ‘what who will you wear to the tea party?’ and the catchy-slash-clever play on the popular fashion cliche, ‘Alice is the new black.’

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3 thoughts on “Flash mob at MAGIC Trade Show Declares ‘Alice is the New Black’

  1. so i'm disappointed that the disneyflashmobs thing is actually a corporate flash mob, not a home grown grassroots thing. it's still awesome and i'd love to see a display like this. video is awesome. i'll still rt it!

  2. so i'm disappointed that the disneyflashmobs thing is actually a corporate flash mob, not a home grown grassroots thing. it's still awesome and i'd love to see a display like this. video is awesome. i'll still rt it!

  3. so i'm disappointed that the disneyflashmobs thing is actually a corporate flash mob, not a home grown grassroots thing. it's still awesome and i'd love to see a display like this. video is awesome. i'll still rt it!

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