To support the “Disney Friends for Change Games” on Disney Channel and Disney XD, Disney.com has launched an online destination at Disney.com/ProjectGreen, where kids and families can take part in the Games from home and help the planet — by making personal pledges of their own, playing online versions of the Games, and making art that matters! When kids play online versions of the Games at Disney.com/ProjectGreen, they can donate the points they earn to one of the four charities involved. At the end of the Games, the charity with the most points given by the Disney.com online community will receive $100K.
In addition to playing online games for charity, kids can view exclusive video content and participate in a number of fun online activities. Kids can create online art on the Friends for Change Group Wall at Disney.com/Create, where they can see the transformative power of friends everywhere pitching in to make a difference. The Disney.com/ProjectGreen site will also feature exclusive videos from the “Disney Friends for Change Games,” including a special wrap-up show hosted by Tiffany Thornton and Jason Earles. Kids can also download the official 2011 Friends for Change anthem “We Can Change the World” featuring Bridgit Mendler on Disney.com/Project Green.
Over 30 Disney Channel and Disney XD stars from around the globe will compete in “Disney Friends for Change Games.” Four teams will play on behalf of a global charity — Fauna and Flora International, World Wildlife Fund, Ocean Conservancy and UNICEF. For five weeks beginning Friday, June 24, Disney Channel will present “Disney Friends for Change Games” in interstitials during its Friday, Saturday and Sunday primetime original series programming, and Disney XD will present a special episode from the games Monday nights beginning June 27 (9:30 p.m., ET/PT). The Games will culminate with a special half-hour episode Sunday, July 31 on Disney Channel.