Walt Disney Studios Home Entertainment’s confirmation of nothing to announce for the 3D Blu-ray edition of Disney’s Frozen has made fans feel as though they were left out in the cold, with many resorting to order the 3D edition from overseas, amidst fears of ‘double-dipping.’ Although there has been no official announcement, marketing materials obtained by Stitch Kingdom have indeed confirmed plans for an October 2014 release of the 3D Blu-ray/DVD release of Frozen.
The 3D blu-ray release is just one of the cogs in the giant $1 billion Frozen machine in 2014, however. Disney has promised that the release will be supported by initiatives company-wide. While news of the official Disney Princess coronation ceremony by Disney Consumer Products has yet to surface short of a report that it will involve a castle and a very, very expensive dress for Elsa, it was recently suggested that Anna and Elsa may find a permanent home at Walt Disney World’s Magic Kingdom’s Fairytale Hall in April. The pair are currently meeting at the Norway pavilion at Epcot, where they were initially promoted to be temporary, but have subsequently turned into what is arguably the Resort’s most popular attraction, requiring admirers of all ages to wait for hours to be granted an audience.
Other initiatives we are aware of include several new book titles being released throughout September and October including the Frozen Sing-Along Storybook, a 128-page storybook that not only promises to share the entire Frozen story, but includes a CD with instrumentals of songs from the film. At the New York Toy Fair, we were also introduced to new Frozen merchandise slated for a fall release including the skating Anna and Elsa dolls from Mattel as demonstrated in this video:
As far as potential new bonus features for the holiday release, which some have anticipated being a Diamond Edition, but we are dubbing the Crystal Edition, with it being no secret that the March 18 and Disney Movies Anywhere releases being somewhat lackluster, we can all be a bit hopeful. With the film still yet to open in Japan, the filmmakers have been globetrotting nearly non-stop with Walt Disney Animation’s PR rep Amy Astley recently tweeting a photo of co-directors Jennifer Lee, Christopher Buck, producer Peter Del Vecho and art director Michael Giaimo visiting the Frozen suite at Montreal’s Hotel de Glace (which was used as reference for lighting in the film):
— Amy Astley (@AmyAstley) March 10, 2014
Del Vecho recently also noted that he was finally able to visit Norway, which served as inspiration for the film’s locale of Arendelle. While either of these events could simply be a matter of enjoying the fruits of their labors, they could also potentially hint at plans for additional bonus features for the holiday 3D Blu-ray/DVD release. Even prior to the film’s release, Disney is sitting on a wealth of information and reference footage used for the film, so there is no shortage of material, not to mention the potential for an audio commentary or two (at least one of which we hope includes Josh Gad). Of course, official announcement is months away (and certainly not before March 18), so all of this is speculative to say the least.