Hallmark Introduces New Disney Augmented Reality Greeting Cards for Father’s Day, Birthdays

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Hallmark Disney-themed Augmented Reality Greeting CardsSince they were first introduced for Valentine’s day, Hallmark has been steadily growing its offering of augmented reality greeting cards. By purchasing the cards in-store, the recipient can download special software specific to the card (Windows only) and use their webcam to produce an interactive augmented reality visual featuring their favorite characters.

Pictured on the top are new Father’s Day cards featuring Disney/Pixar’s Finding Nemo and Disney’s The Lion King and are available at most Hallmark stores. The cards on the bottom feature characters from Disney/Pixar’s Toy Story and the Disney Princesses and are available exclusively at Walmart. To see pictures of all of the available cards, visit the Hallmark augmented reality card website.

For more information on the cards as well as sample videos of the cards in action, check out our original coverage here.

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