Disney Channel will debut a series of interstitial messages featuring First Lady Michelle Obama and popular young Disney stars China Anne McClain (“A.N.T. Farm”), Adam Irigoyen (“Shake It Up”), Doug Brochu (“So Random!”) and Chris Brochu (“Lemonade Mouth”) talking about their personal experiences with family members serving in the Armed Forces. The messages, debuting on Veteran’s Day, Friday, November 11, are designed to recognize America’s military kids and are part of Disney’s ongoing support of the White House’s Joining Forces national initiative.
This week, as part of the initiative, First Lady Obama met with China Anne McClain and Doug and Chris Brochu at the White House regarding Joining Forces, their contribution to the effort and Disney’s legacy of support for military families.
Disney’s support of the White House’s Joining Forces initiative has included special Disney movie screenings at military bases across the country, a Joining Forces-themed episode of ABC’s Extreme Makeover: Home Edition, ESPN programming dedicated to the military and veterans, and Disney Park’s special celebrations for military members and their families. The company also supports USO with ongoing programs such as Operation Disney Care Packages sent to USO centers worldwide.
First Lady Michelle Obama and Dr. Jill Biden created Joining Forces to bring Americans together to recognize, honor and take action to support military families as they serve our country and throughout their lives. The initiative aims to educate, challenge, and spark action from all sectors of society to ensure military families have the support they have earned. The initiative focuses on key priority areas – employment, education, and wellness while raising awareness about the service, sacrifice, and needs of military families.