Disney Junior has quietly launched a microsite at sofiathefirst.com in anticipation of its first original Disney princess, ‘Sofia the First.’ An original movie is set to premiere on November 18, 2012 at 7 pm ET on Disney Channel, to be followed by a series commencing in spring 2013.
The movie/series follows the adventures of Sofia (voiced by ‘Modern Family’s’ Ariel Winter) as she adapts to becoming a princess after her mother, Queen Miranda (Sara Ramirez) weds King Roland II of Enchancia and gains an instant family in the form of twin step-siblings James and Amber (who is the eldest by seven minutes). Enrolled at Royal Prep (with headmistresses Flora, Fauna and Merryweather), Sofia must learn what it takes to become a princess, all the while dealing with the jealousy of step-sister Amber, the evil-doings of the sorcerer Cedric (and his pet raven Wormwood) and keeping the secret that she can talk with animals thanks to the Amulet of Avalor presented to her by the King. Inside the castle, Sofia’s best friend is a rabbit named Clover (voiced by Wayne Brady) while her best friends she moved away from are Ruby and Jade. Also appearing on the series is Baileywick, the royal steward (voiced by Tim Gunn) as well as occasional surprise visits from classic Disney princesses such as Cinderella.
Produced by Disney Television Animation, the series was developed by Craig Gerber (Pixie Hollow Games) who also wrote the movie. Jamie Mitchell (‘Special Agent Oso’) serves as both Executive Producer and Director on the series. Gerber is Co-Executive Producer and serves as the Story Editor.