First Look: Mattel Introduces Toys for Rapunzel, Toy Story 3, Cars and More

The 107th annual American International Toy Fair is about to kick off in New York City and we couldn’t be more excited. In honor of the 1200+ exhibitors showing off their latest and greatest in toys, we thought we’d take a sneak peek at some of the new Disney toys from Mattel that you can expect to find at your favorite retailer later this year.

We’ll start with this summer’s most anticipated event: Toy Story 3.

Toy Story 3 Buzz Lightyear Deluxe Action Wing Pack from MattelFirst up is the Buzz Lightyear Deluxe Action Wing Pack (Ages 6+; MSRP $49.99; Available May). Junior Space Rangers can sport this backpack style gear which — at a touch of a button — pops out a set of their very own wings, useful for flying or simply falling with style. Other buttons speak some of Buzz’s most popular catchphrases, but the coolest part of all is that the wings can sense when they’re in the horizontal position and will automatically play ‘flying’ noises. When the mission’s been accomplished, the wings contract at the press of a button.

If you’ve been following the TS3 news and have seen the new trailer, you probably already know that Ken (Michael Keaton) joins the Toy Story family and given that Mattel is the home of Ken and Barbie, the Barbie Toy Story 3 Made For Each Other Gift Set (Ages 3+; MSRP $24.99; Available May) is a zero-brainer. The pair of dolls help re-live the magic of the film dressed in the style as they appear on screen.

There will also be a series of Barbie Loves… Fashion Dolls (Ages 3+; MSRP $15.99 each; Available May) in which Barbie pays homage to her personal Toy Story favorites: Woody, Buzz Lightyear and the Aliens. Each variation also includes a collectible backpack clip of a miniature version of the respective character.

Toy Story 3 Ultra Blast Gauntlet from MattelWith the Toy Story Ultra Blast Gauntlet (Ages 5+; MSRP $29.99; Available May), Junior Space Rangers wear the ultimate space gadget on their hand to access lights, sounds and of course a very powerful laser that resembles a blinking light. Other features include a special blast mode and a pop-up scope to help target the enemy.

Mattel will also be introducing a line of 6″ Basic Action Figures (Ages 4+; MSRP $7.99 each; Available May) which features all your favorite classic Toy Story friends a well as some of the new ones making their theatrical debut.

Toy Story 3 Buddy Packs from Mattel (shown as individuals)If you feel like going a little smaller, check out this series of 2″ tall Toy Story 3 Buddy Packs (Ages 3+; MSRP $6.99 each; Aavailable May). Sold as packs of two friends (or two rivals), there are 36 different packs in all to collect.

But toys need a place to play and Mattel has cooked up one of the best so far: New Toy Story 3 Action Links Playsets (Ages 5+; MSRP $14.99 – $39.99 each; Available spring) are individual playsets and action figures that link up. By connecting the individual sets up together and pressing a button, adventurers can trigger a chain reaction of different events across the set, re-creating moments from the film.

Toy Story 3 Buzz Lightyear Cosmic Blaster from MattelOur final advanced look at the Toy Story 3 collection is the Buzz Lightyear Cosmic Blaster (Ages 6+; MSRP $14.99; Available May). Help protect the universe with this cosmic blaster that includes three soft projectiles that are blasted off at enemy targets accompanied by flashing lights and laserific sounds.

Moving along with Pixar, fans of the CARS Toons animated shorts will no doubt recognize the sheer magnificence of Mater’s Monster Truck Wrestling Tag Team partner ‘Frightening McMean’ who will be available in multiple scales.

The larger version of Frightening McMean (Ages 3+; MSRP $19.99; Available August) features a raised chasis, monster truck wheels and a custom paint job. Touch the hood of the car to invoke sounds and soundbites from the CARS Toon that inspired him.

Cars Toons Monster Truck Wrastlin' Ring from MattelMcMean and other CARS Monster Trucks will also be available in 1:55 scale, which is just perfect for the CARS Toons Monster Truck Wrastlin’ Ring (Ages 4+; MSRP $29.99; Available July) which helps re-create the final match showdown from Monster Truck Mater. The ring’s floor is even motorized to help with the ground-shaking action.

We also get our first look at some upcoming toys for Disney’s newest property, Rapunzel Tangled.

Disney Rapunzel Sparkle Princess Flynn Rider Fashion DollIf you guessed that we’ll see our fair share of dolls, you’re right. There will be Rapunzel Sparkle Princess Fashion Doll Assortment for both Rapunzel and Flynn Rider (Ages 3+; MSRP $14.99 each; Available Fall). Rapunzel even includes a wear-and-share hair extension. Also available will be Rapunzel’s horse Maximus (Ages 3+; MSRP $19.99; Available Fall) who comes with wear-and-share hair clips.

Disney Rapunzel Hair Play Assortment from MattelAlso available will be a Rapunzel Collectible Small Doll Assortment (Ages 3+; MSRP $6.99 each; Available Fall) which includes these two editions of Rapunzel. Fashion Play Rapunzel comes with two outfits from the movie while Hair Play Rapunzel comes with accessories for stylizing and decorating Rapunzel’s long flowing hair.

Disney Rapunzel Braiding Friends Hair BraiderOf course no Disney Princess would be complete without forest friends that help her get ready and with Rapunzel’s long hair, braiding it could be a time consuming process. But fortunately Mattel is introducing the Rapunzel Braiding Friends Hair Braider (Ages 3+; MSRP $29.99; Available Fall). The doll and friends are included and can be removed from the base and taken on the go.

Disney Rapunzel Tower (Open) from MattelFinally, we have the Tangled pièce de résistance: the Rapunzel Fairytale Tower (Ages 3+; MSRP $99.99; Available Fall) in which poor Rapunzel is forced to bide her time. The feature-rich domicile comes complete with a 30″ hair extension for Rapunzel to help re-create scenes from the movie. The tower, which opens up, contains five rooms to explore and play in: a kitchen with dining room, fireplace and main room on the first floor; in the middle is Rapunzel’s art studio in which the walls change color with water; and upstairs you’ll find the bedroom and vanity room complete with a secret hiding place. Don’t forget to check for chameleons under the bed, which is where you’ll find Rapunzel’s cold-blooded friend Pascal.

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4 thoughts on “First Look: Mattel Introduces Toys for Rapunzel, Toy Story 3, Cars and More

  1. Is the hair braider doll full size like Barbie? I love the doll but not into smaller ones, like the mini versions.

  2. Is the hair braider doll full size like Barbie? I love the doll but not into smaller ones, like the mini versions.

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