Miramax to Release ‘Don’t Be Afraid of the Dark’ but What Will They Call It?
Despite being on the auction block, plans to release upcoming films from Miramax still appears to be on the plate. And despite being a remake of a 1973 tv movie, Disney is hinting that it may rename the Guillermo del Toro produced film.
So if it won’t be called Don’t Be Afraid of the Dark, what might we see the film billed as in theaters? To their credit, Disney did register DBAOTD.COM (although that in itself would be a marketing nightmare) and DONTBEAFRAID-THEMOVIE.COM but they also recently registered domain names for They Are Waiting (THEYAREWAITING.COM), They Wait in the Dark (THEYWAITINTHEDARK.COM) and What Lurks in the Dark (WHATLURKSINTHEDARK.COM).
Of course it’s still possible that the title will remain the same but that the alternatives will simply be used as the names for the site advertising the film.