Instead of taking shots at other films, however, this particular ad pokes fun at the burgeoning marketing method of using the tweets of ‘ordinary folk,’ not actually reviewing the film, but instead just simply voicing the intent of seeing the film. All of the tweets/accounts named in the ad do actually exist (see embedded below), but they are obviously not genuine and were all generated for the sake of making the ad, embedded below.
Ill prolly go see this. It looks kewl. http://t.co/rTRKrWm3u8
— Ben Feltman (@fuzzyben4375) January 4, 2014
— Nicholas Stollest (@poppafreshness) January 5, 2014
This comes out on my birthday… SQUEEEEEEEE!!! http://t.co/IDJk1AGvBk
— Sally Swede (@ihearthorses214) January 4, 2014
In related news, Disney has announced that the Disney/Pixar short, Party Central, which follows campus life at Monsters University and a fantastic collegiate fad known as ‘Door Jamming,’ will play before Muppets Most Wanted in theaters.
Disney’s Muppets Most Wanted takes the entire Muppets gang on a global tour, selling our grand theaters in some of Europe’s most exciting destinations, including Berlin, Madrid, Dublin and London. But mayhem follows the Muppets overseas, as they find themselves unwittingly entangled in an international crime caper headed by Constantine — the World’s Number One Criminal and a dead ringer for Kermit — and his dastardly sidekick Dominic, aka Number Two, portrayed by Ricky Gervais. The film stars Tina Fey as Nadya, a feisty prison guard and Ty Burrell as Interpol agent Jean Pierre Napoleon and will be in theaters on March 21, 2014.