The Muppets were today named New York City Family Ambassadors by NYC & Company, New York City’s tourism and marketing organization. As part of the year-long collaboration, the Muppets will encourage family travel to New York by highlighting the best ways for families to experience and enjoy the many dining and shopping venues, cultural institutions, parks and attractions across the five boroughs.
“I’ve loved New York ever since I arrived in New York harbor and saw that the Statue of Liberty is green. What a welcome! New York is a great place for families, frogs, pigs, bears and…uh, whatevers to visit. We can’t wait to show the world the best ways to hop around the city!” said Kermit the Frog, the world’s most famous amphibian.
Added Miss Piggy, “New York is the most fabulous city in the world. In fact, it’s almost as fabulous as moi. So don’t just sit there! Get ready world! You’re about to take the ultimate diva’s tour of moi’s favorite city! Lucky vous!”
The Muppets will also encourage locals to explore different neighborhoods across New York City by highlighting family-friendly things to do, see, and visit. The Muppets will share their personal City preferences at www.nycgo.com/family where Miss Piggy will discuss shopping, Kermit will help visitors navigate the five boroughs, Swedish Chef will focus on cuisine and more.
“We could not imagine better NYC Family Ambassadors than the lovable and enchanting Muppets,” said George Fertitta, CEO of NYC & Company. “Appealing to fans of all ages across the globe, the Muppets will highlight what they love about the five boroughs and illustrate why New York City is the perfect place for families to visit this year.”
Footage from today’s announcement has been posted to YouTube courtesy of Mayor Michael Bloomberg’s office: