Verizon Launches ‘Pirates of the Caribbean’ Sneak Peek App for Android Devices
The Pirate Discovery App, the official mobile app for Walt Disney Pictures and Jerry Bruckheimer Films’ Pirates of the Caribbean: On Stranger Tides, directed by Rob Marshall, is now available exclusively to Verizon Wireless customers. Available on select Verizon Wireless smartphones and tablets, the Pirate Discovery App immerses fans in a world of Pirates content before, during and after the movie is available in theaters on May 20th.
The Pirate Discovery App has exclusive content from Walt Disney Pictures and Jerry Bruckheimer Films’ Pirates of the Caribbean: On Stranger Tides, including character stills, character bios and movie artwork. When the movie is available in theaters, the Pirate Discovery App will let customers browse local show times, find nearby theater locations and purchase tickets directly through the app. Moviegoers can also share their Pirate experiences by creating Facebook® and Twitter™ posts from within the app.
On May 7, Verizon Wireless customers who download the app to their smartphone or tablet will see a live stream from the world premiere, a pre-film event taking place at Disneyland in Anaheim, Calif. Beginning at approximately 8:45 p.m. PST, app users will get a sneak peek of this once in a lifetime experience delivered right to their device. Also, from May 17 to June 14, Verizon Wireless customers will have exclusive access to Disney’s mobile game for Android™ phones, “Pirates of the Caribbean: Master of the Seas,” allowing them to create virtual pirates, customize ships, embark on quests and engage in simulated battles.
The Pirate Discovery App will also introduce a built-in rewards program that enables fans to unlock exclusive film-related content and merchandise by exploring and sharing information and content from Pirates of the Caribbean: On Stranger Tides. This rewards program will allow customers to access new video discovery and search technology from VideoSurf by simply pointing their mobile devices at a TV or computer screen to identify Verizon television and designated Web videos from the film to earn rewards that can be redeemed through the app.
“We’re all eagerly awaiting the upcoming release of Pirates of the Caribbean: On Stranger Tides,” said Suzy Deering, executive director of media and sponsorships at Verizon Wireless. “The Pirate Discovery App connects fans to the movie franchise in new ways and lets them go deep into Captain Jack Sparrow’s world.”
“With Captain Jack Sparrow returning for a new adventure in Pirates of the Caribbean: On Stranger Tides, we wanted to find ways to connect with the franchise’s incredibly dedicated fan base, as well as bring the world of Pirates to new platforms,” said Don Gross, vice president, global promotions, Walt Disney Studios Motion Picture Marketing. “The team at Verizon has developed this amazing new app that allows us to do just that.”
The Pirate Discovery App is free to download for Verizon Wireless customers with select 3G and 4G Android mobile devices by texting “AHOY” to 52011 or by accessing it directly from Android Market™. A full list of devices that support the Pirate Discovery App, as well as additional access to an immersive, digital experience of the film, are available at Verizon Wireless’ official Pirates of the Caribbean : On Stranger Tides website, www.climbaboard.com.