Walgreens Launches Exclusive ‘Disney Villains Beauty Collection’

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Disney Villains Beauty Collection

Bring out a villainous style with captivating beauty products inspired by memorable Disney Villains characters. The new collection embodies beloved characteristics of the wickedly beautiful Disney villains: Cruella De Vil, Evil Queen, Maleficent and Ursula. From beauty look books, nail polish to nail art, hair accessories, eyelashes and cosmetic bags, this enticing Disney Villains collection is available now at Walgreens locations nationwide.

Disney Villains Collection from e.l.f. Cosmetics Licensee: e.l.f. Cosmetics SRP: $9.99 each Retailers: Walgreens Available: October 1, 2013 Glamorous Day-to-Night Looks
Designed to create effortless looks for any time of the day, each e.l.f Cosmetics Disney Villains Look Book ($9.99) features one eyelid primer, six eye shadows, one brightening eyeliner, one liquid liner, one mascara, one lip color and one eye shadow brush. The Cruella De Vil look book embraces the wretched heiress’ style with a neutral palette of eye shadow shades including Maniac, Puppy Love, Fur, Cruelty, Eccentric and Stolen. To add a touch of bold and bright shades, the Ursula look book provides a vibrant palette of colors including Coral, Sea Witch, Shell, Kiss the Girl, Triton and Bewitched. For the fairest look of all, the Evil Queen look book eye shadow shades include Huntsman, Jealousy, Majesty, Witch, Vanity and Dark Magic. Make up lovers can also cast a spell using the smoky-toned shades from the Maleficent look book including Flora, Fauna, Spell, Deep Sleep, Thorns and Raven Black.

Disney Villains Collection from Ardell® Lashes Licensee: Ardell® SRP: $7.99 each Retailers: Walgreens Available: October 1, 2013 Wicked Lashes
Complete an eye makeover with the sassy Disney Villains collection of Ardell® Lashes ($7.99). Each set comes complete with three lash styles, lash adhesive and step-by-step tutorials on how to get-the-look of each uniquely seductive purveyor of evil.

Disney Villains Collection 12 Piece Nail Polish Set Licensee: e.l.f. Cosmetics SRP: $9.99 each Retailers: Walgreens Available: October 1, 2013 Mischievous Manicures
Top off a sinister look by using e.l.f cosmetics Disney Villains 12-piece nail polish cube ($9.99) or Kiss Pro Nail Art Kits. The stunning 12-piece nail cube features four polish trios including Cruella De Vil: Nude, Smokin Hot, and Smoky Brown, Evil Queen: Pot of Gold, Cranberry and Thunderstorm, Maleficent: Bubble Gum Pink, Mod Mauve and Gina Girl, and Ursula: Coral Dream, Mint Cream and Sea Escape. To custom design your personal nail art manicure, Kiss Pro Nail Art ($9.99) offers jewels and decorative stickers in order to create a one-of-a-kind look.

Disney Villains Collection from SOHO Beauty Licensee: SOHO Beauty SRP: $10.00 each Retailers: Walgreens Available: October 1, 2013 Beauty Bags
SOHO Beauty cosmetic bags ($10.00) put a modern twist on Disney’s divas. The collection includes a ‘weekender’ bag, a round train case, a clutch and a two-piece clutch set perfect to store all your beauty essentials.

Disney Villains Hair Accessories Licensee: scünci SRP: $7.99 each Retailers: Walgreens Available: October 1, 2013 Hot Hair Accessories
Complete a villainous look by incorporating charmed ponytailers ($7.99): Cruella De Vil-themed spotted prints add fashionable flare; Maleficent-themed charms are a great look for fall; seductive reds and marvelous metallics channel the Evil Queen; and Ursula’s passionate colors can glamorize any outfit.

To celebrate the launch of the Disney Villains collection, Walgreens will host beauty make-over events in three major cities: New York on October 18, 11:00 a.m. – 3:00 p.m. at 1471 Broadway New York, N.Y.; Chicago on October 22, 3:00-7:00 p.m. at 151 N. State St Chicago, Ill.; and Los Angeles on October 25, 3:00-7:00 p.m. at 1501 Vine St Los Angeles, Calif. Make-up artists and nail technicians will create fabulous looks for guests in attendance.

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