Making its premiere during this morning’s edition of ‘Good Morning America’ and ESPN’s ‘SportCenter,’ Super Bowl XLVIII MVP Malcolm Smith of the Seattle Seahawks is the newest in a long line of victors to proclaim he’s ‘going to Disney World!’ As a linebacker, Smith becomes the first defensive player ever to star in the Disney World / Disneyland commercial.
Smith, named the Most Valuable Player, was a game standout, intercepting Denver quarterback Peyton Manning for a 69-yard touchdown and recovering a fumble among several huge plays. Smith also added nine tackles as Seattle’s stifling defense dominated the game. For the Seahawks, the decisive win was their first Lombardi Trophy in two Super Bowl appearances.
On Monday, Smith is scheduled for a hero’s welcome parade at Magic Kingdom park down Main Street, U.S.A., in front of cheering park guests and Seahawks fans at a time to be determined based on travel.
This latest commercial is the 47th of a series that began in 1987 following Super Bowl XXI. The first ‘I’m Going to Disney World’ commercial, featuring New York Giants quarterback Phil Simms, was regarded as a groundbreaking concept — a produced national commercial involving a current event, airing on major networks within hours of its conclusion.
This year’s commercial also features the iconic theme ‘When You Wish Upon A Store’ performed by Frozen and Broadway star, Idina Menzel. Menzel recorded the vocal track in New York City on January 26 and it was paired with the orchestral track recorded the previous week at London’s famed Abbey Road Studios.