Disney Launches Fab Five and Classic Comics in India
Disney Publishing Worldwide (India), a division of Walt Disney Company (India), has announced a licensing agreement with local publisher Junior Diamond to publish Disney comic books, both in English and Hindi.
Featuring Disney’s characters, Mickey Mouse and Donald Duck, the 32-page comic book will be priced at Rs 25. Roshini Bakshi, regional director, Disney Consumer Products said, “Every month, we will print 50,000 copies for each character and launch 2 titles under Mickey and Donald respectively per month.” Disney is gunning to reach 10,000 points-of-interest within the first month of launch.
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