“Send it On,” the inspiring anthem for Disney’s “Friends for Change: Project Green,” performed by Miley Cyrus, Jonas Brothers, Selena Gomez and Demi Lovato, will debut FRIDAY, AUGUST 7 on Radio Disney and will be available TUESDAY, AUGUST 11 on iTunes, itunes.com/disneyfriendsforchange, for .99 cents, with all proceeds benefitting environmental charities through the Disney Worldwide Conservation Fund. The “Send it On” music video premieres FRIDAY, AUGUST 14 on Disney Channel, and SATURDAY, AUGUST 15 on Disney.com and the ABC Television Network.
A half-hour special programming event, “Lights, Camera, Take Action! Backstage with Disney’s Friends for Change,” taking viewers behind the scenes during production of the campaign, will premiere FRIDAY, AUGUST 28 immediately following “Wizards of Waverly Place The Movie” (8:00 p.m., ET/PT) on Disney Channel.
Twenty-nine Disney stars are featured in the Friends for Change messages on Disney Channel, Disney XD, Radio Disney and Disney.com, inviting young people to join together and make a difference. They are: Moises Arias, Miley Cyrus, Jason Earles, Mitchel Musso and Emily Osment (“Hannah Montana”), Jason Dolley (“Hatching Pete” and the upcoming “Good Luck Charlie”), Nicole Anderson, Kevin Jonas, Joe Jonas, Nick Jonas, Chelsea Staub (“JONAS”), Allisyn Ashley Arm, Doug Brochu, Sterling Knight, Demi Lovato, Brandon Mychal Smith and Tiffany Thornton (“Sonny With A Chance”), Cole Sprouse, Dylan Sprouse, Debby Ryan, Larramie “Doc” Shaw and Brenda Song (“The Suite Life on Deck”), Jake T. Austin, Selena Gomez, David Henrie and Jennifer Stone (“Wizards of Waverly Place”), Hutch Dano, Adam Hicks and Daniel Curtis Lee (of Disney XD’s “Zeke and Luther”).