Location:  Home :: Books :: Playing to Win: How Strategy Really Works    
Categories
Auto Accessories
Baby
Clothing
Cosmetics
Books
Electronics
Household
Jewelry
Books (Kindle)
Kitchen
Music (MP3)
Music
Music Instruments
School
Outdoors
Pets
Cameras
Sports
Toys
Movies
Movies (VOD)
Video Games
Watches
'Tangled'
Phineas and Ferb
'Tron Legacy'
Epic Mickey
Home and Garden

Playing to Win: How Strategy Really Works

Playing to Win: How Strategy Really Works

Other Views:
Authors: A.G. Lafley, Roger L. Martin
Publisher: Harvard Business Review Press
Category: Book

List Price: $27.00
Buy New: $13.40
as of 11/22/2014 09:15 EST details
You Save: $13.60 (50%)

New (79) Used (43) Collectible (1) from $9.99

Seller: TOTAL BOOKS
Sales Rank: 4,317

Languages: English (Unknown), English (Original Language), English (Published)
Media: Hardcover
Edition: First Edition
Pages: 272
Number Of Items: 1
Shipping Weight (lbs): 1.1
Dimensions (in): 1 x 6.5 x 9.5

ISBN: 142218739X
EAN: 9781422187395
ASIN: 142218739X

Publication Date: February 5, 2013
Availability: Usually ships in 1-2 business days

Tell A Friend
Add to Wishlist
Add to Wedding Registry
Add to Baby Registry

Also Available In:

  • Audio CD - Playing to Win: How Strategy Really Works
  • Kindle Edition - Playing to Win: How Strategy Really Works
  • MP3 CD - Playing to Win: How Strategy Really Works
  • Audible Audio Edition - Playing to Win: How Strategy Really Works

Similar Items:


Editorial Reviews:

Product Description
This is A.G. Lafley’s guidebook. Shouldn’t it be yours as well?

Winning CEO A.G. Lafley is now back at the helm of consumer goods giant Procter & Gamble. If you want to know the strategy he’ll use to restore P&G to its former dominance—read this book.

Playing to Win, a noted Wall Street Journal and Washington Post bestseller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success—where to play and how to win.

Lafley and Martin have created a set of five essential strategic choices that, when addressed in an integrated way, will move you ahead of your competitors. They are: (1) What is our winning aspiration? (2) Where will we play? (3) How will we win? (4) What capabilities must we have in place to win? and (5) What management systems are required to support our choices? The result is a playbook for winning.

The stories of how P&G repeatedly won by applying this method to iconic brands such as Olay, Bounty, Gillette, Swiffer, and Febreze clearly illustrate how deciding on a strategic approach—and then making the right choices to support it—makes the difference between just playing the game and actually winning.

Playing to Win outlines a proven method that has worked for some of today’s most celebrated brands and products. Let this book serve as your new guide to winning, as well.



CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM AMAZON SERVICES LLC. THIS CONTENT IS PROVIDED ‘AS IS’ AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.