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Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia

Aim for the Heart: Write, Shoot, Report and Produce for TV and MultimediaAuthor: Al Tompkins
Publisher: CQ Press College
Category: Book

List Price: $39.00
Buy New: $33.43
as of 10/23/2014 00:02 EDT details
You Save: $5.57 (14%)

New (32) Used (25) from $15.50

Seller: -Daily Deals-
Sales Rank: 228,911

Languages: English (Unknown), English (Original Language), English (Published)
Media: Paperback
Edition: 0
Pages: 360
Number Of Items: 1
Shipping Weight (lbs): 0.9
Dimensions (in): 8.8 x 6 x 0.6

ISBN: 1608716740
EAN: 9781608716746
ASIN: 1608716740

Publication Date: February 15, 2011
Availability: Usually ships in 1-2 business days

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  • Kindle Edition - Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia

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Product Description
'An indispensable guide to our craft -- from an indispensable guy in our craft' - Brian Williams, Anchor and Managing Editor, NBC News Al Tompkins reminds students about a disarmingly simple truth about broadcast journalism: people remember what they feel. If you aim for the heart with the copy you write and the sound and video you capture, you will never fail to grab your viewers and compel them to keep watching. With humor, honesty and directness, Tompkins bottles his years of experience and insight in a new second edition that offers students the fundamentals they need to master, with the practical know-how they can immediately put to use. Aim for the Heart is as close as you can get to having Tompkins's training sessions at the ready, from which students: / learn to listen when interviewing; / write an inviting lead; / get a memorable soundbite; / see how to light, crop, frame and edit compelling video; / learn the art of being a one man band, and / translate their broadcast story into an interactive online story.


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