On Tuesday, May 31st, ABC Family will launch “Switched at Birth: Hunt for the Code,” an online scavenger hunt game, as part of the network’s launch of its new one-hour scripted original drama series “Switched at Birth,” premiering Monday, June 6th at 9:00PM ET/PT. To enter the game, viewers can log onto www.abcfamily.com/switchedatbirthgame.
ABC Family has acquired the Walt Disney Pictures film Pirates of the Caribbean: On Stranger Tides from Disney-ABC Domestic Television, it was announced today by Tom Zappala, executive vice president, Program Acquisitions & Scheduling, ABC Cable Networks Group. The deal gives ABC Family the first-window rights to the network television premiere. The film is slated to premiere on the network in 2013.
“Pirates of the Caribbean: On Stranger Tides is one of this summer’s most highly-anticipated movies,” said Zappala. “Audiences love this franchise the world over for its excitement, charm and all-out sense of good fun. We’re thrilled to add this installment, in addition to the first three Pirates of the Caribbean films, to our theatrical slate.”
Seventeen magazine and ABC Family are joining forces in an effort to bring awareness to the youth issue of digital abuse and bullying. The initiative, Delete Digital Drama, will launch this summer in the magazine’s August 2011 issue and on the network beginning July 5th. As part of the campaign, ABC Family will premiere the two-hour original movie, Cyberbully, starring Emily Osment (“Hannah Montana”), Kelly Rowan (“The OC”) and Kay Panabaker (“No Ordinary Family”), premiering Sunday, July 17 at 8:00PM ET/PT. As part of the partnership, Seventeen will feature a multi-page story in the August issue of the magazine, which will include stories from readers and ABC Family talent about their own experiences with bullying.
BC Family continues to be the television destination for all Harry Potter™ fans, this time by airing the U.S. premiere of the new “Harry Potter™ and the Deathly Hallows – Part 2” trailer on Wednesday, April 27th. The trailer will air during a showing of “Happy Gilmore,” which airs 7:00 – 9:00 PM ET/PT.
The premiere of the new trailer will give fans a glimpse at the epic finale of the “Harry Potter™” film series, including moments from such scenes as Harry, Ron and Hermione escaping from Gringotts bank, the Room of Requirement fire storm, Mrs. Weasley taking on Bellatrix Lestrange, and Harry and Voldemort’s last stand. To get fans ready for the trailer, ABCFamily.com will be releasing one exclusive new photo from “Harry Potter™ and the Deathly Hallows – Part 2” in support of the trailer’s premiere on ABC Family.
Building on its most expansive programming slate ever, ABC Family has picked up an additional one-hour scripted drama, “Jane By Design.” The drama is in addition to the network’s four previously announced series pick-ups set to launch this summer, the one-hour dramas “The Nine Lives of Chloe King,” “Switched at Birth” and “The Lying Game,” and the half-hour multi-cam comedy series, “State of Georgia” (formerly “The Great State of Georgia”). “Jane By Design” is set to premiere in early 2012.
Sara Rue, Barry Watson, Valerie Harper and Fred Willard will star the ABC Family original movie “My Future Boyfriend,” premiering Sunday, April 10 at 8 pm ET/PT.
In “My Future Boyfriend” (former working title “Always & Forever”), P-A-X-497/341, aka “Pax” (Barry Watson), a curious young man from the well-ordered but loveless future, travels to present day New Orleans in search of romance novelist Elizabeth Barrett (Sara Rue) – whose book he has come upon during an archeological dig in the year 3127. Hoping Elizabeth can explain the concept of love to him, which is now nonexistent in his time, Pax embarks on an adventure filled with new discoveries. Elizabeth introduces Pax to life in the year 2011, filled with love, music and of course, destiny.
ABC Family has picked up an additional one-hour scripted drama, “The Lying Game.” The drama is in addition to the three previously announced series pick-ups, the one-hour dramas “The Nine Lives of Chloe King” and “Switched at Birth,” and the half-hour multi-cam comedy series, “The Great State of Georgia.”
ABC Family’s “Greek” will kick off its latest philanthropic endeavor, the I Heart Greek Twitter Give-Back Event, on Monday, February 14th. The event will give loyal fans of the hit series the opportunity to take home authentic “Greek” Kappa Tau, ZBZ and Omega Chi memorabilia, by showing their dedication to both the series and their community. Combining volunteerism with the social media phenomenon Twitter, the network is asking fans to tweet about the various ways they give back. Each tweet will be considered a sweepstakes entry and winners of items will be selected at random. Fans can visit abcfamily.com/giveback for more information about how to participate in the I Heart Greek Twitter Give-Back Event.
ABC Family has given new season orders to two of the network’s hit series, “The Secret Life of the American Teenager,” which has been renewed for a fourth season, and “Pretty Little Liars,” which was picked-up for a second season. The new season orders were announced today by ABC Family President Michael Riley at the network’s TCA panel at The Langham Hotel in Pasadena.
Thanks to our friends at ABC Family, we have a first look at the upcoming worldwide premiere of Paramount Famous Productions’ Mean Girls 2, the long-awaited follow-up to the 2004 hit film Mean Girls.
In the film, new girl Jo (Meaghan Martin) arrives at North Shore High School with a main goal of skating under the radar to survive her senior year and definitely not get involved in any of the typical high school trappings. But her plan goes awry quickly when she meets Abby (Jennifer Stone), a girl stuck at the low end of the high school food chain and favorite target of “The Plastics” (Maiara Walsh, Claire Holt and Nicole Anderson). After defending Abby against the queen bee of the school and lead Plastic, Mandi (Walsh), Jo is dragged into the very same girl drama she was hoping to avoid. Tim Meadows returns as the school’s principal, Mr. Duvall.