Disney is currently looking for Apple iPad owners in the Los Angeles area to help test the new ‘Second Screen Live’ app, allowing movie-goers to interact with and experience movies in a whole new way. Beginning tonight, Disney will offer several screenings of Tim Burton’s Nightmare Before Christmas employing the app which will allow guests to ‘participate in fun challenges, speed trivia, sing-alongs and more for the chance to win prizes and play against other fans in the audience.’
With Apple’s iPad dominating the tablet population, it’s small wonder that the emerging ‘apptivity’ market has becoming increasingly competitive at an exponential rate with companies chomping at the bit to develop creative and enticing physical objects to provide additional interactivity with the iPad and its apps. Already a pioneer in the field with its Cars app and toys, Disney is once again looking to set the bar, this time with the Disney Creative Studio by eKids.
It’s not a new concept at the core, but Disney Interactive (NYSE:DIS) plans on launching a new platform dubbed ‘Disney Connected Learning’ in late 2012/2013 which will allow parents to actively monitor their child’s performance in learning-related activities. What makes this particular implementation unique is that it will run under Apple iOS and Amazon Kindle devices, along with Facebook and other platforms, and encompass more than thirty separate games throughout the year, featuring familiar Disney characters as they educate players via Disney’s Learning System. In addition, an API will be exposed that will allow third party developers to integrate Disney’s K-5 curriculum which was developed in partnership with Stanford University and the University of Georgia. The native and third party apps will allow to progressively test skills with the child and report back to a separate parent-specific app that will allow feedback on the child’s progress.
Disney Publishing Worldwide announced today the release of Frankenweenie: An Electrifying Book, based on Walt Disney Studios’ highly anticipated stop-motion animated film directed by Tim Burton, Frankenweenie, in theaters October 5, 2012. Capturing the creative process from concept to completion, the interactive book integrates videos, vibrant music, and original sketches to offer readers a fully immersive behind-the-scenes look into the making of the movie. Available on the iBookstore, this book is Disney Publishing’s first to be created with Apple’s iBooks Author.
After topping the iTunes app charts for months, what is Swampy the Gator from the Disney Mobile franchise, ‘Where’s My Water?’ going to do next? He’s going to Walt Disney World, of course! Maybe sneaking in a bath or two first though.
Disney Parks has quietly launched SWAMPYATDISNEY.COM, a mobile mini-site that shares the above image along with the following teaser:
Coming this fall, the third highest-grossing movie of all time and the #1 movie in the world, Marvel’s The Avengers assembles as you’ve never seen it before on Blu-ray 3D™, Blu-ray™, DVD, Digital and On-Demand platforms on September 25, 2012. In anticipation of this release, Marvel is also launching an all-new App in July — ‘The Avengers Initiative: A Marvel Second Screen App’ (available for the first time on iPhone) — that gives fans unprecedented access to exclusive content building up to the home entertainment release.
Now that Disney (NYSE:DIS) has finally gotten its ‘TV Everywhere’ initiative off the ground, as we first reported earlier this month — with even more networks such as ABC Family on the way, along with cable providers beyond Comcast — the focus now shifts to Disney’s extensive film collection.
An announcement made last week on Disney Movies Online has raised some eyebrows, causing some to ponder if DSAA/Keychest’s time has finally arrived. Certainly the changes coming to DMO on June 27 are worth the contemplation: accounts for those under 13 not permitted; accounts only for United States users; and a slew of films that won’t be available for viewing online for the foreseeable future.
The Disney/Pixar Brave edition of Temple Run from Imangi Studios and Disney Mobile is now available for Apple iPhone, iPad and iPod Touch devices, ahead of the official June 14 release date. The app is priced at $.99 but includes 2500 ‘free’ coins (coincidentally, a $.99 value).
The Brave edition shares many qualities of the original game that inspired it as you assume the role of Merida, running through the forest and being chased by Mor’du, the demon bear. While all of the same goals and bonuses are available as the original, the game also adds the ability to partake in archery challenges in which Merida takes aim at targets as she runs, simply by tapping on them.
It was in 1933 when Ingersoll Waterbury Clock Company began selling a wristwatch with the image of Mickey Mouse gracing the face of it. Since then, it has become a virtual rite of passage for every man, woman and child to own at least one Mickey Mouse watch during their lifetime.
As expected, Apple today announced that television programs in HD format will now be available for rent through iTunes 10, which is now available for download. Apple promises thousands of episodes, many of which will be available the day after broadcast. The Disney/ABC Television Group is well represented in the initial offering, with shows from ABC, ABC Family and Disney Channel joining shows from Fox and BBC America.
Each episode rental costs $.99 and can be viewed on Mac, PC, iPhone, iPod Touch and Apple TV. You’ll have thirty days from rental to begin watching the episode and 48 hours from that point to complete watching it before the rental period expires.