Hallmark introduced a new line of greeting cards today using what’s come to be known as augmented reality. The greetings cards, while fully functional as traditional cards, offer a unique and innovative experience by allowing the recipient to use the card as a platform for a 3D animated sequence come to life right before their eyes.
Hallmark UK is poised to take the greeting card business to the next level this February when it unveils the UK’s first ever video greeting card. With a limited edition of only 1500, the Valentine’s Day card features a video of five classic Disney romantic moments from films including Lady and the Tramp, Beauty and the Beast, Sleeping Beauty and Aladdin which plays when the card is opened.
Available at Clintons Cards locations throughout the UK, the video greeting card will retail for a little over $30 US.
Waking Sleeping Beauty, directed by Disney film producer Don Hahn and co-produced by Hahn and Peter Schneider, is an upcoming documentary that goes behind the scenes of the rebirth of Disney Animation with films such as The Little Mermaid, Beauty and the Beast, Aladdin and The Lion King.
Walt Disney Studios has provided us with these stills from the film which capture the essence of what went in to creating a series of films that defined an entire generation of new fans of Disney animation.
Click on any thumbnail to see the larger version or click on the PicLens link to start the slideshow.
A lot of the focus of the panel appears to have been on Ponyo and the upcoming Toy Story 1 & 2 in 3D double-feature and – of course – Toy Story 3.
Attendees were shown clips from Toy Story 2 in 3D as well as a preview of Prep & Landing, the first television special produced for ABC by Walt Disney Animation Studios, coming later this year.
On Tuesday, June 9, Disney Theatrical will make a compilation of 19 tracks from the original cast recordings of all of its Broadway shows from the past fifteen years. That’s music from Beauty and the Beast, Aida, the Lion King, Tarzan, Mary Poppins and the Little Mermaid.
In addition, iTunes will have exclusive bonuses available such as a previously unreleased version of ‘Feed the Birds’ as performed by Ashley Brown, who originated the role of Mary Poppins. iTunes will also offer a video clip of a performance of ‘Step in Time’ from the show itself.