Fifty young essay contest winners, their families, Disney Channel Stars and Disney characters celebrate and explore a world of flavor and fun at Disney Magic of Healthy Living – The Weekend at Walt Disney World Resort March 18-20, 2011. The setting for the two-day event is World Showcase at Epcot where the “Healthy Living Champions” will participate in a one-of-a-kind “TRY-athlon,” an imaginative, colorful and inspiring course around the “world” to discover new ways that “healthy” can be fun and easy. The weekend, the first in an annual series of Disney Magic of Healthy Living special events, will also include spectacular opening and closing ceremonies full of magic and surprises.
The guests of honor for the weekend (ages 8-14) are winners of a national Disney Magic of Healthy Living essay contest. The youngsters shared their own fun ideas for leading healthier lifestyles at home, in school and in their communities. The essay contest is a key component of Disney Magic of Healthy Living, a multimedia initiative designed to partner with parents in their quest to raise happy and healthy kids.
Disney Channel stars and Disney character coaches will lead The Weekend TRY-athlon, which features all kind of activities from all parts of the planet:
- TRY-athlon activity #1: “Play-Your-Way” – Fun and creative games from different countries, including Chinese jump rope, South African “keep away” and Spanish “dodge ball.”
- TRY-athlon activity #2: “Pass the Plate” – A lunchtime challenge with Disney World chefs guiding families in preparing quick, balanced and healthy meals.
- TRY-athlon activity #3: “Bouncing Around the World” – A hunt for playmates in the countries of Epcot World Showcase led by, among others, the Mad Hatter and Captain Jack Sparrow.
- TRY-athlon activity #4: “Garden of Possibilities” – Walt Disney World flower and garden experts guide the kids in planting a variety of vegetable gardens, including a special Italian pizza garden.
- Spectacular opening and closing ceremonies with surprise guests and entertainment.
Disney Channel Stars, who will act as coaches for The Weekend event, include: Kenton Duty (‘Shake It Up’), Daniel Curtis Lee (‘Zeke and Luther’), Jennifer Stone (‘Wizards of Waverly Place’), Alyson Stoner (‘Phineas and Ferb,’ Camp Rock 2) and Caroline Sunshine (‘Shake It Up’)
In a special taped message, to be delivered during The Weekend event, First Lady Michelle Obama congratulates the essay contest winners for setting a healthy example, “I love hearing your ideas about eating better and staying active. You are showing that eating right and exercising aren’t just good for you, they’re also a lot of fun.”
Disney Magic of Healthy Living launched in September 2010 with a year-long series of healthy living public service announcements on Disney television and radio networks featuring First Lady Michelle Obama and Disney Channel stars. It also features two websites, one geared for kids, Disney.com/healthyfun; the other, Family.com/healthymagic, offers healthy living advice and resources, including delicious recipes.
The Disney Magic of Healthy Living initiative builds on The Walt Disney Company’s landmark 2006 nutritional guidelines associating Disney brands and characters with a more nutritionally balanced range of foods. Disney Magic of Healthy Living takes that commitment to the next level, enlisting many of the Company’s assets and multi-media platforms to inspire kids and help reinforce the work of parents.
“Disney has always been a champion for the happiness and the well being of kids, parents, and families,” said Kevin Callahan, Vice President, Corporate Citizenship. “We want to inspire kids and parents and show them how to weave fun and simple healthy living practices into the fabric of their everyday lives.”
Disney Magic of Healthy Living will share the magic of The Weekend with the Social Media Moms Celebration at Walt Disney World. Four hundred and fifty Mom Bloggers and their children will have the opportunity to experience first-hand what Disney is doing to champion fitness and nutrition for the entire family. Also during the fun-filled weekend, kids and families can sample a nutritious array of fresh produce from a variety of vegetable gardens and fruit trees as part of the Epcot International Flower and Garden Festival.
Healthy living goes hand in hand with staying active and that’s why Disney Magic of Healthy Living is partnering with KaBOOM! to build twelve play spaces and learning gardens in under-served neighborhoods around the country. As a prelude to The Weekend festivities, one of those playgrounds will be built in Orlando on March 16th, with the help of community partners and Disney VoluntEARS. The Walt Disney Company has donated more than $1 million to KaBOOM!, the non-profit organization whose mission it is to have a play space within walking distance of every child in America.
Via its official blog, Disney Parks and Resorts today unveiled the first few of a new series of portraits by famed photographer Annie Leibovitz portraying celebrities in iconic classic Disney roles.
The first three images, with more on the way promised, include: Olivia Wilde as the Evil Queen from Disney’s Snow White and the Seven Dwarfs along with Alec Baldwin as the magic mirror, titled ‘Where magic speaks, even when you’re not the fairest of them all;’ Penelope Cruz as Belle and Jeff Bridges as the prince from Beauty and the Beast, titled ‘Where a moment of beauty lasts forever;’ and Queen Latifah as Ursla from The Little Mermaid, titled ‘Where memories take hold and never let go.’
Additional images from the series will be included as special inserts in the April issues of O – The Oprah Magazine, People En Español, Real Simple, Essence, and InStyle as well as the March 28 issue of People.
Aerosmith drummer Joey Kramer poses with Disney character Goofy February 25, 2011 at Walt Disney World’s Disney’s Hollywood Studios in front of the “Rock ‘n’ Roller Coaster Starring Aerosmith,” the Walt Disney World roller coaster that is named after the band. The high-speed, indoor roller coaster features Aerosmith music combined with a high-speed launch and multiple inversions.
Photo by Diana Zalucky, courtesy of Walt Disney World Resort
Tony Dovolani, one of the professional dancers starring on the ABC-TV series “Dancing with the Stars,” joins Belle, the princess from Disney’s “Beauty and the Beast,” Feb. 23, 2011 for a dance at the France pavilion in the Epcot theme park at the Walt Disney World Resort in Lake Buena Vista, Fla. The Albanian-born dancer will be back on the reality show when it makes its season premiere March 21, 2011 on ABC-TV. Epcot is one of four theme parks at Walt Disney World Resort in Florida.
Photo by Matt Stroshane, courtesy of Walt Disney World
Actress/singer Vanessa Hudgens poses Feb. 13, 2011 with the “Beast” from Disney’s animated film “Beauty and the Beast” at Disney’s Hollywood Studios theme park at Walt Disney World Resort in Lake Buena Vista, Fla. Hudgens’ co-stars in the upcoming motion picture “Beastly,” which will be released in theaters March 4, 2011.
Photo by Todd Anderson, courtesy Walt Disney World Resort
Emmy Award-winning TV host and Grammy Award-winning comedian Jon Stewart of Comedy Central’s ‘The Daily Show’ takes a ride February 4, 2011 on the Tomorrowland Indy Speedway at the Magic Kingdom theme park at Walt Disney World in Lake Buena Vista, Florida with his children Nate (left, age 6) and Maggie (center, age 5). The visit took place on Maggie’s 5th birthday, and Stewart and his family celebrated with friends at the Walt Disney World theme park.
Photo by David Roark, courtesy of Walt Disney World Resort.
NBC’s ‘Today Show’ hosts Al Roker, Meredith Vieira and Natalie Morales pose Jan. 8, 2011 with Disney characters at the start line for the Walt Disney World Half Marathon in Lake Buena Vista, Fla. The trio ran in the annual 13.1-mile race, one of the “runDisney” endurance events. On Jan. 9, 2011, more than 17,000 runners will line up to compete in the Walt Disney World Marathon.
Photo by Matt Stroshane, courtesy Walt Disney World Resort
Comedian Howie Mandel, host of NBC’s game show “Deal or No Deal” and a judge on the NBC series “America’s Got Talent,” “fist-bumps” Goofy Jan. 1, 2011 at Disney’s Hollywood Studios in Lake Buena Vista, Fla. Disney’s Hollywood Studios is one of four theme parks at Walt Disney World Resort in Florida.
Photo by Gene Duncan, courtesy of Walt Disney World Resort.
Jonas Brother Joe Jonas and his girlfriend Ashley Greene (Alice Cullen in the Twilight films) stopped by the Magic Kingdom in Walt Disney World yesterday where they posed for this photo in front of Space Mountain in Tomorrowland.
Joe’s older brother, Kevin, very recently celebrated his first wedding anniversary with wife Danielle at the Magic Kingdom where the couple was granted the rare opportunity to spend a night at the suite in Cinderella Castle.
Photo by Kent Phillips, courtesy of Walt Disney World Resort.
Actor Blair Underwood, who portrays U.S. President Elias Martinez on the NBC series “The Event,” poses Dec. 29, 2010 in front of “The Hall of Presidents” attraction at the Magic Kingdom in Lake Buena Vista, Fla., as his wife Desiree (foreground) takes a photo of him and their children (L-R): daughter Brielle, son Blake and their oldest son, Paris.
Photo by Kent Phillips, courtesy of Walt Disney World Resort