TOY FAIR: Disney and Marvel Branded CuddleUppets

Disney CuddleUppets - Lambie, Hallie, Agent P

If you’ve seen at least three advertisements on children’s television lately, you’ve no doubt seen the one for CuddleUppets by Jay@Play. For the uninitiated, CuddleUppets are precisely what the earworm of the jingle says — blankets with puppets. Children can wrap themselves up with the cuddly blanket portion of the CuddleUppets while manipulating the puppet portion with one hand. For your convenience, we’ve embedded the commercial below — you’re welcome!

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