Wizards of Waverly the Movie Charms Audiences with 11.4M Viewers

With over eleven million total viewers, Disney Channel’s 77th original movie became the second most popular Disney Channel Original Movie (DCOM) ever in terms of total viewers (HSM2 holds on to first) last night.

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Review: Wizards of Waverly Place the Movie

The cast of Wizards of Waverly Place the MovieFor the most part, the movie takes place during a family vacation at the Caribbean resort where Jerry Russo (David DeLuise) and Theresa (Maria Canals-Barrera) first met years before. With the absence of a studio audience (and their fits of timely laughter), the movie can take additional liberties including a slew of special effects, which it does spectacularly well particularly in the beginning of the movie when Alex (Selena Gomez) selfishly and comically puts herself first, openly defying her parents’ wishes (i.e., par for the course).

Things go horribly wrong for the Russo children, however, when a heated argument between Alex and her mother causes Alex to say things she doesn’t mean including the wish that her parents had never met. Enter the first lesson: be careful what you wish for.

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Disney Channel to Present World Premiere of ‘Selena Gomez and the Scene’s’ Music Video August 28

Disney Channel will present the world premiere of Selena Gomez and The Scene’s first music video, “Falling Down,” from their upcoming debut album, “Kiss & Tell,” FRIDAY, AUGUST 28 following the premiere of “Wizards of Waverly Place The Movie.” “Falling Down,” the band’s first single, will debut as a Radio Disney Planet Premiere FRIDAY, AUGUST 21.

The music video for the energetic pop-rock song was directed by Chris Dooley (Jewel “Stand,” The Scissor Sisters “Land of a Thousand Words”) and features Gomez and her four member all-guy band on a black circular stage rocking out in front of a large projection of patterned animated images towering in the background. “Falling Down” was written by Ted Bruner, Trey Vittetoe and Gina Shock.

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‘Imagination Movers” Warehouse Mouse to Star in Short-Form Series on Disney Channel

Disney Channel will premiere a new short-form series, “Where is Warehouse Mouse?,” starring the popular puppet character from the hit Playhouse Disney series “Imagination Movers.” Four episodes debut MONDAY, AUGUST 24 (8:25–10:00 a.m., ET/PT). The series spotlights Warehouse Mouse as he tries his hand at creative problem solving like his mentors, the Imagination Movers.

“Where is Warehouse Mouse?” follows Warehouse Mouse as he goes through his daily routine in and around his lair, located in the Imagination Movers’ Idea Warehouse. Each episode finds Warehouse Mouse with a problem that requires a creative solution. Some of his adventures include trying to peel a banana, get an empty can into a large recycling bin and tackle a cuckoo clock that is keeping him awake. After a series of misfires, he manages to solve the problem and enjoy the fruits of his success.

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Disney Channel Stars’ Anthem ‘Send it On’ to Debut on Radio Disney 8/7, iTunes; Television Special on 8/28

Disney's Friends for Change“Send it On,” the inspiring anthem for Disney’s “Friends for Change: Project Green,” performed by Miley Cyrus, Jonas Brothers, Selena Gomez and Demi Lovato, will debut FRIDAY, AUGUST 7 on Radio Disney and will be available TUESDAY, AUGUST 11 on iTunes, itunes.com/disneyfriendsforchange, for .99 cents, with all proceeds benefitting environmental charities through the Disney Worldwide Conservation Fund. The “Send it On” music video premieres FRIDAY, AUGUST 14 on Disney Channel, and SATURDAY, AUGUST 15 on Disney.com and the ABC Television Network.

A half-hour special programming event, “Lights, Camera, Take Action! Backstage with Disney’s Friends for Change,” taking viewers behind the scenes during production of the campaign, will premiere FRIDAY, AUGUST 28 immediately following “Wizards of Waverly Place The Movie” (8:00 p.m., ET/PT) on Disney Channel.

Twenty-nine Disney stars are featured in the Friends for Change messages on Disney Channel, Disney XD, Radio Disney and Disney.com, inviting young people to join together and make a difference. They are: Moises Arias, Miley Cyrus, Jason Earles, Mitchel Musso and Emily Osment (“Hannah Montana”), Jason Dolley (“Hatching Pete” and the upcoming “Good Luck Charlie”), Nicole Anderson, Kevin Jonas, Joe Jonas, Nick Jonas, Chelsea Staub (“JONAS”), Allisyn Ashley Arm, Doug Brochu, Sterling Knight, Demi Lovato, Brandon Mychal Smith and Tiffany Thornton (“Sonny With A Chance”), Cole Sprouse, Dylan Sprouse, Debby Ryan, Larramie “Doc” Shaw and Brenda Song (“The Suite Life on Deck”), Jake T. Austin, Selena Gomez, David Henrie and Jennifer Stone (“Wizards of Waverly Place”), Hutch Dano, Adam Hicks and Daniel Curtis Lee (of Disney XD’s “Zeke and Luther”).

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Imagination Movers Announce First-Ever National Concert Theater Tour

Imagination MoversBURBANK, Calif. — With a hit Disney Channel series and a newly released Walt Disney Records CD under their belt, the wildly popular kid-pop quartet Imagination Movers will launch their first-ever U.S. concert theater tour. The “Live From The Idea Warehouse Tour” kicks off October 10 in Shreveport, Louisiana and winds up December 13 in Spokane, Washington. Details on the tour can be found at http://www.imaginationmovers.com/website/shows.php. Tickets for most dates go on-sale Saturday, August 15 at 10:00am at various outlets.

The Imagination Movers are: Rich Collins, a former journalist and father of five; Scott Durbin, a teacher and father of two; Dave Poche, an architect and father of two; and Scott “Smitty” Smith, a New Orleans firefighter who was part of the Hurricane Katrina search and rescue effort. “Imagination Movers” features the blue-suited band – Rich, Scott, Dave and Smitty – as brain-stormers working hard to solve “idea emergencies” in their Idea Warehouse. Each episode features five songs.

After signing to Walt Disney Records, Imagination Movers released their debut album “Juice Box Heroes” in March 2008. The CD ranked in the Top 10 on iTunes Children’s Music chart. Parenting Magazine awarded it a “Parenting Pick” and Common Sense Media recognized Imagination Movers among the Best TV of 2008, citing the quartet’s “addictive sense of humor and quest for fun.” Their new Walt Disney Records CD, “For Those About to Hop,” shipped last month. The album’s smart, high-energy pop was described in the New York Times as “prized by many parents for non-condescending lyrics and music that evokes the Beastie Boys or Red Hot Chili Peppers.”

“Imagination Movers” airs weekdays at 9:30 a.m., ET/PT and weekends at 10:00 a.m., ET/PT during Disney Channel’s Playhouse Disney programming block for preschoolers. The series carries a TV-Y parental guideline.

Currently-scheduled tour dates are below, with additional dates planned (details to follow):

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Disney Channel Announces D23 Expo Wizards of Waverly Place Panel: Cast Q&A, Season Premiere and More

Cast of Wizards of Waverly PlaceDisney Channel will present a fun-filled, must-see event for kids, tweens and families, “A Magical Afternoon with the cast of ‘Wizards of Waverly Place’” — Selena Gomez, David Henrie, Jake T. Austin, Jennifer Stone, Maria Canals-Barrera and David DeLuise, and executive producer Peter Murietta — at the largest Disney fan gathering ever, D23 EXPO on SUNDAY, SEPTEMBER 13 (2:00-5:00 p.m.) at the Anaheim Convention Center in Anaheim, California. Summer to date, “Wizards of Waverly Place” is TV’s #1 program among Kids 6-11 and Tweens 9-14. This D23 EXPO exclusive Q&A session provides a chance for fans to ask their favorite stars about the Emmy-nominated series and the Disney Channel Original Movie it has inspired.

The afternoon will include an exclusive preview screening of the “Wizards of Waverly Place” season premiere episode and a surprise musical performance.

Popular radio personality Ernie D from Radio Disney, the 24-hour contemporary hits radio network and the only radio broadcaster for kids and families, will join in the fun at “A Magical Afternoon with ‘Wizards of Waverly Place’” event. Ernie D will also make appearances with the Radio Disney on-air team – Jake, Candice and Blake – Thursday, September 10 through Sunday, September 13 (schedule to be announced) on the D23 EXPO floor. In addition, the Radio Disney Road Crew will be on hand with the “JONAS” Fan Van, playing music and inviting young fans to win prizes.

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Disney Channel’s Second Season of ‘Suite Life on Deck’ Begins August 7; Guest Stars to Include Jordin Sparks

Disney Channel premieres the second season of the hit comedy series “The Suite Life on Deck,” FRIDAY, AUGUST 7 (8:30 p.m., ET/PT). The new season delivers notable guest stars, including recording artist Jordin Sparks (“American Idol”), Charo (“The Love Boat”), NFL quarterback Kurt Warner, Ed Begley, Jr. (“Living With Ed”) and magician Justin Kredible.

Larramie “Doc” Shaw joins the cast as new character, Marcus Little, a former singing sensation whose career ended when his voice changed, so he’s now making a fresh start at Seven Seas High on the SS Tipton. Shaw starred as Malik Payne on Tyler Perry’s “House of Payne,” for which he received a 2009 NAACP Image Award nomination, the 2009 Young Artist Award and a 2009 NAMIC Vision Award for Best Performance in a Comedy.

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Second Season of Playhouse Disney’s ‘Imagination Movers’ to Debut September 5

Disney Channel will debut the second season of its hit music-filled Playhouse Disney series, “Imagination Movers,” SATURDAY, SEPTEMBER 5 (10:00 a.m., ET/PT). New episodes of the series, starring New Orleans’ favorite alternative rock band for preschoolers, will air every Saturday throughout September. The season will include more than 25 new original songs by the band.

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‘Wizards of Waverly Place’ Kids Head to The View on August 5

Stars of ‘Wizards of Waverly Place: The Movie,’ Selena Gomez, David Henrie and Jake Austin will be appearing on The View on Wednesday, August 5. Also appearing on the show will be actor James Brolin and a musical performance from the Broadway cast of ‘Hair.’

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