Yesterday, Disney Parks released its first official app for Apple iOS devices, titled ‘Disney Memories.’ Inspired by the ‘Let the Memories Begin‘ campaign, the free, well-intended app was practically imperfect in every way and was consequently ill-received by every one we asked in an informal poll. The description for the app was as follows:
Make your pictures come to life with Disney magic.
Plus, with the help of Disney Parks magic, some of your favorite Disney Characters might be even closer than you think. Whether you just met Mickey at a Disney Park, or you are dreaming of meeting Mickey for the very first time, this app will let you transform your pictures into very special Disney Memories you will want to share.