BURBANK, Calif., Nov. 11 — Every die-hard sports fan has at one time or another gone on a sports-watching marathon, logging hours of non-stop sports viewing all for the sake of fandom. ESPN Zone wants to reward those that do it best with its ninth-annual “Ultimate Couch Potato” competition, scheduled for Friday, Jan. 1, 2010.
ESPN Zone’s New York, Chicago, and Baltimore locations are seeking four Couch Potato hopefuls at each site to go head-to-head to see who can watch the most continuous hours of televised sports. The Guinness Book of World Records mark for most continuous hours of televised sports watching is 69 hours, 48 minutes, set by Suresh Joachim in 2005.
2009 UCP Champ Jessica Mosley sat for an unofficial Guinness record of 70 hours, 45 minutes in 2009.
To enter ESPN Zone’s Ultimate Couch Potato competition, hopefuls must send an e-mail to email@example.com, and in 200 words or less, describe why they have what it takes to become ESPN Zone’s Ultimate Couch Potato. Entries will be judged on passion for sports, competitive spirit and overall creativity. Each entry must include the phone number and mailing address of the sender and be received no later than 11:59 p.m. (ET) on December 9, 2009. Eight finalists will be chosen at each site, who will then take part in an on-camera interview to see just how deeply their fandom runs, before four finalists are chosen to compete for the title of Ultimate Couch Potato.
“People see ESPN Zone as the ultimate sports bar and ESPN as the gold standard in sports broadcasting, which makes us perfect for hosting a search for the ultimate sports-loving couch potato,” said Christine Baum, national director of marketing, sales and communications for ESPN Zone. “Everyone knows someone out there that fits the description of Couch Potato; we want to sift through the spuds to find the Ultimate Couch Potato.”