AMC Theatres Announces ETX™, an Enhanced Theatre Experience Exclusively at AMC Pleasure Island 24 in Walt Disney World
AMC Theatres® (AMC), a leading theatrical exhibition and entertainment company, today announces that guests will be able to see movies in a new, entirely superior fashion when the AMC Enhanced Theatre Experience (ETXTM) makes its U.S. debut on March 5 at AMC Pleasure Island 24 at Downtown Disney® Area at the Walt Disney World® Resort.
ETX includes a 20-percent larger screen, 3D technology, digital projection and an upgraded sound system. Specifically, the digital projection system produces images comprised of 2 million pixels, which delivers a higher resolution than HD. This eye-popping image is then showcased on a wall-to-wall, floor-to-ceiling screen that immerses guests in the image.


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