Following the bleeding edge World Of Color Creator, with which we were the first to share the news (although perhaps a bit early), the Disneyland Resort now goes slightly more event generic with the Summer Nightastic personalized video creator at MySummerNightastic.com.
Operation of the site is excrutiating simple (unless you’re sporting a tin foil hat). The site uses Facebook Connect to attach itself to your Facebook account where it wants to access a whole bunch of info and pics that it embeds in a really fun video blending Summer Nightastic footage with your own personal affects all to the accompaniment of the Summer Nightastic theme. After you’re finishing watching your video, watch it again or (optionally) share it with your friends through Facebook.
ESPN Interactive today announced that it has reached a two-year agreement with Playdom, one of the leading social gaming companies, to develop ESPN-branded sports genre games for social media platforms. The first two in development are slated to launch this Fall.
“Our deal with Playdom marks ESPN’s first major presence into the social gaming space,” said Raphael Poplock, vice president, games and revenue strategy and development for ESPN Digital Media. “The sports genre for this category of games has gone virtually untapped thus far, and through this agreement, we have an opportunity to be in front of a highly engaged audience and at the forefront of what is currently the fastest growing games category out there.”
“While new brands have been created in the social gaming category, we, at Playdom, believe working with existing intellectual property will become increasingly important over time and are pleased to be incorporating ESPN’s brand and vast library of content into several new social games that are in development,” said John Pleasants, CEO, Playdom.
The games will launch to popular social media sites like Facebook, MySpace, Bebo, Tagged and Hi5 in addition to ESPN.com and Playdom.com. Additionally, mobile extensions from ESPN and Playdom will also be available.
The U.S. and U.K. alone represent roughly more than 100 million social gamers. Of that audience, 95 percent play multiple times per week and 68 percent play every single day.
ESPN Interactive has developed a successful history of collaborating with the leading gaming companies across all platforms, including console, casual and now social. Its long-standing relationship with EA continues to expand, with deeper in-game integrations such as full broadcast treatments in titles like NBA Live 10 and NCAA Basketball 10 in 2009. The Emmy award-winning EA Virtual Playbook also extended to new sports, including NBA and college football. ESPN Arcade, ESPN’s casual games brand which relaunched in July, averaged 461K unique users per month on ESPN.com last year, with total time spent on the site up 90 percent to 95.5 million minutes, according to comScore.
Step right up, folks! Dr. Facilier, a.k.a. the Shadow Man of New Orleans and the newest Disney villain (The Princess and the Frog), has recently set up shop on FaceBook and is looking for a few new victims friends to come on in and sit a spell (or curse, depending on his mood and how deep your pockets are — just kidding, it’s all free! It’s not your money he’s after anyway).
He’s got a few games for you to pass the time: Friend Fortune Fooler lets you answer some specific questions about one of your FaceBook friends and sends them an appointment with the good doctor where he vexes them with his amazing personal knowledge of them and astounds them when they always manage to pick just the right tarot card. Shadow Shakedown pits you against his other friends who are set on taking your friends in a clever game that places your actual friends’ photos on the wall as the Shadows come to take them away. Using a team of fireflies, fight of the Shadows and save your friends. Finally, in Ask the Bones, you’ll have the opportunity to ask the pile of wise bones a question, but be gentle — you don’t want to rattle them.
Along the way, you’ll rack up points, discover badges and learn spells that you can share with your friends that add mystical powers to the games.
So forget all those charlatans and head on down to http://www.drfaciliersparlour.com and pay the Shadow Man a visit. After all, why buy the snake oil when you can get the snake for free?
The doctor sees you now.
Dedicated to expanding its network and channel brands across multiple platforms and connecting viewers with their favorite shows anytime and anywhere, Disney/ABC Television Group will unveil ABC Social: Episode Commentary, a new feature of ABC.com’s Full Episode Player integrated with Facebook Connect, which allows online viewers to create their own commentary tracks to ABC episodes and share the experience with friends. The new Episode Commentary will be available beginning this Saturday, November 7, for the first episode of ABC’s new series “V,” and will feature expert commentary from “V” executive producers Scott Peters and Steve Pearlman. This new feature will roll out across other series on ABC.com over the coming weeks.
“ABC Social: Episode Commentary is great example of how we are continually pushing the envelope to create ‘what’s next’ and use our digital platforms to further engage the core fans of our series,” said Alexis Rapo, vice president, Digital Media, ABC Entertainment. “Now online viewers at ABC.com can not only take part in a world class viewing experience, but also engage with ‘show experts’ and share their own viewer-created commentaries seamlessly within our player – the result is a rich, social experience that can only be found on our site.”
Expert commentary featured in the Full Episode Player will vary from episode to episode and may include insights from a series’ producers, writers and directors, stars of the series, production and costume designers, music supervisors and network executives, among others.
This month we have a lot to celebrate and we want to share it with all of you who’ve made it possible. Here’s just a few of our recent events:
* We recently had our second anniversary
* We crossed the 1,000 follower mark on Twitter (without having to follow 2,000 people ourselves)
* We just ventured into Facebook territory
* We are set to cross a huge milestone in the number of visits to the site this month, a number most sites of our size never see
And here’s how we’re doing it: we’re giving away exclusives from Disney/Pixar’s UP on Twitter and from Disney’s G-Force on Facebook. Two contests simultaneously, three great prizes.