According to co-writer Damon Lindelof, the main character of Frank Walker was always described as ‘George Clooney-esque.’ ‘Whenever we would talk about actors for Frank, the thinking was: who’s like Clooney?,’ recalls Lindelof. ‘We crossed our fingers and did our best job of writing it, infusing Frank with a curmudgeonly humor and a heroic quality, all of which we think George embodies. And then we sent it off into the universe.’
Walt Disney Studios today released the first television ad spot for Tomorrowland (May 22, 2015) outside of the Super Bowl ad titled ‘The One,’ which you can find embedded below. Interestingly enough, while most of the footage isn’t new, there is a new clip of Casey being shot at as she runs from the sci-fi/comic shop, the same one we saw her talk to Keegan-Michael Key and Kathryn Hahn’s characters in the Japanese trailer, only they don’t appear so polite in this clip. One can only imagine that Casey’s pin is quite coveted by quite a few others.
While most of the viral marketing you know that’s tied to Tomorrowland is actually the work of unofficial fanbois, Walt Disney Studios Japan has one for the books. Last night, Walt Disney Studios Japan uploaded and then immediately removed a new trailer for Brad Bird’s Tomorrowland (May 22, 2015) which features tons of new footage and hints of the plot details that noone stateside wants you to see. This is viral marketing at its best.
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In honor of the new trailer for Tomorrowland (May 22, 2015), Walt Disney Studios has provided us with new hi-res stills which have been added to our gallery embedded below. It may be worth noting that in the stills, it appears that any time Casey (Britt Robertson) is viewing the titular Tomorrowland, it actually appears to be what amounts to a moving concept art painting.
Walt Disney Studios has released a new trailer Brad Bird’s Tomorrowland (May 22, 2015), following a Q&A on their official Facebook page with Brad Bird and Damon Lindelof. You can find the new trailer embedded below. In addition, here are a few highlights from the chat:
Q: The word ‘Tomorrowland’ always reminds me of the older generation of science fiction, and the technology of the 1950’s. How inspired were you by old science fiction ideas about where humanity would be in the future?
A (Brad Bird): I was not inspired by old science fiction as much as I was inspired by how the future used to be seen in contrast to how it’s seen today.
Walt Disney Studios has provided us with a high resolution version of the new poster for Brad Bird’s Tomorrowland (May 22, 2015). Interestingly enough, the poster appears to prominently feature the Space Mountain show building as it appears in Disney theme parks. In addition, they have announced that they will be holding a live Q&A with Brad Bird and Damon Lindelof on their official Facebook page to be followed by an exclusive launch of the new trailer, all taking place on Monday, March 9 at 1:30 pm ET/10:30 am PT.
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At the International Toy Fair in New York City, Funko has previewed its upcoming line of merchandise in support of Brad Bird’s Tomorrowland (May 22, 2015). The line consists of Pop! Vinyls, Re-Action figures and reproductions of the Tomorrowland pins featured in the film.
The Pop! side consists of Young Frank Walker, Frank Walker and David Nix; meanwhile the Re-Action series includes all these figures plus Athena, Dave Clark and Casey Newton. A full gallery of what Funko had on display is below:
During ‘the big game,’ Walt Disney Studios has debuted its newest advertisement for for Tomorrowland (May 22, 2015), directing viewers to TakeMeToTomorrowland.com, which you can find embedded below. If you choose to go to TakeMeToTomorrowland.com, while it shows the ad for the Super Bowl, periodically the Tomorrowland pin will pop up above it. Clicking it instantly takes you to the Tomorrowland concept art which you can explore in high resolution, zooming in and out.
Ahead of Sunday’s Super Bowl XLIX game, Walt Disney Studios has launched a new viral website for Tomorrowland (May 22, 2015). Located at TakeMeToTomorrowland.com, the site appears to ‘randomly’ cycle through numbers at first glance, but periodically switches to a live countdown which appears to count down to 6:30 pm ET on Sunday, February 1, the date of the Super Bowl. Yesterday, it was announced that there will be a television spot promoting the Brad Bird film during the game, so it appears that it is expected to air around that time. In addition, the site features the slogan ‘The Future Awaits,’ as well as the ability to enter one’s email address for further updates.
Walt Disney Studios has released a new teaser for the upcoming big game spot for Tomorrowland (May 22, 2015), which you can find embedded below. Unfortunately with only 11 seconds, there’s not much new to be seen beyond what’s been released already, so it’s clearly just a way of getting the message across.
From Disney comes two-time Oscar® winner Brad Bird’s Tomorrowland, a riveting mystery adventure starring Academy Award® winner George Clooney. Bound by a shared destiny, former boy-genius Frank (Clooney) — jaded by disillusionment — and Casey (Britt Robertson), a bright, optimistic teen bursting with scientific curiosity, embark on a danger-filled mission to unearth the secrets of an enigmatic place somewhere in time and space known only as Tomorrowland. What they must do there changes the world — and them — forever.