World renowned actress, singer and best-selling children’s author, Julie Andrews, in collaboration with Target and The Walt Disney Company, is announcing the creation and inaugural launch of National Princess Week beginning April 22, 2012.
This unprecedented collaboration highlights Julie Andrews’ longtime dedication to nurturing every child’s unique spirit, as demonstrated throughout her career on stage, screen and through her children’s book endeavors. With the support of Target and Disney, National Princess Week will celebrate the sparkle and imagination of every princess – real, aspiring or imagined.
“So many children fall in love with the whimsical wonder of princesses and all the goodness that they represent,” said Ms. Andrews. “Joining Target and Disney to host this annual event nationally will help us to recognize and celebrate the uniqueness that lies within every child.”
The event coincides with the 10-year anniversary of The Princess Diaries, starring Julie Andrews and Anne Hathaway, and the special two-movie collection of The Princess Diaries and The Princess Diaries 2: Royal Engagement, available for the first time ever on Disney Blu-ray. Target and Target.com will feature an array of Disney Princess merchandise highlighting beloved princess characters such as Ariel, Cinderella and Snow White — from apparel, toys and books, to CDs, movies, personal care items and stationery. The week will also highlight the newest release in the No. 1 New York Times best-selling The Very Fairy Princess children’s book franchise, The Very Fairy Princess Here Comes the Flower Girl!, co-authored by Julie’s daughter and writing partner, Emma Walton Hamilton and published by Little, Brown Books for Young Readers.
“Julie Andrews is an icon for children who love the magic of fairy princesses,” said Casey Carl, Target’s senior vice president, hardlines. “Our first National Princess Week will give Target’s guests a chance to have a ‘princess experience,’ and take home their favorite princesses and accessories.”
Ms. Andrews will be honored with the Prince Rainier III Award for her outstanding contribution to motion picture, television and theater arts during the Princess Grace Awards Gala on November 1 in New York City. The award is presented to eminent artists who have not only been highly successful in their careers, but have made significant humanitarian contributions to their fields. All award recipients receive a $25,000 grant, which will be donated to select charitable organizations benefiting children.
“We are all excited about the existence of a royal tradition, and I hope that Princess Grace would have been pleased to know that there will be a week that celebrates the sparkle in each one of us – and the belief that dreams can come true,” says Ms. Andrews.
UPDATE: The event store will open at 8:00 AM, please do not queue up prior to 6:00 AM. The queue to purchase merchandise released in conjunction with this event will be located in the Downtown Disney® District between Ralph Brennan’s Jazz Kitchen and Island Charters. We recommend that you park in the Mickey and Friends Parking Structure. Normal parking fees apply. A link to pre-order online was also added to the article.
On Saturday, August 29, from 1:30 pm – 3:30 pm at the Grand Californian at the Disneyland Resort, guests will have the opportunity to meet and purchase new releases from Academy Award® Winning Actress Julie Andrews and Disney artist Toby Bluth.
Ms. Andrews will be on hand to sign copies of her newest book, Julie Andrews’ Collection of Poems, Songs and Lullabies, which will be released in October 2009. As part of this product release and signing, Guests will have the opportunity to pre-purchase the book before it’s released to the public. Guests who are unable to attend the event in person will also have the opportunity to pre-order a signed copy online beginning August 12 for $24.95. Online purchase is limited to one per customer and will ship from Disneyland beginning November 4. To order online, click here.
Julie and her daughter, Emma, have hand-selected a wonderful mix of their most cherished poems, songs, and lullabies in this rich and diverse poetry collection. Brought to life with James McMullan’s stunning watercolor paintings, this volume features nearly 150 treasured works, including beloved classics and modern favorites from Robert Frost, Emily Dickinson, Jack Prelutsky, Shel Silverstein, Rodgers & Hammerstein, and more – twenty-one of which are theatrically and playfully read aloud by Julie and Emma on the accompanying CD.
Julie Andrews and Toby Bluth Product Releases & Signings, August 29 at Disneyland’s Grand Californian Hotel
Academy Award® Winning Actress, Julie Andrews will be on hand for the debut of her newest book titled, Julie Andrews’ Collection of Poems, Songs and Lullabies, which will be released in October 2009. As part of this product release and signing, Guests will have the opportunity to pre-purchase the book before its released to the public.
In addition, Artist Toby Bluth will be on hand for the release of his latest work, titled Poppins and Penguins, which was created in celebration of the 45th Anniversary of the beloved Disney film, Mary Poppins.
More details to come.