ABC Teams with CafePress.com to Allow Fans to Create Unique Authorized Merchandise
ABC Entertainment Group and CafePress, the online epicenter for user-designed apparel and gifts, today announced a licensing agreement that allows TV fans to design and sell authorized show merchandise. Fans of the hit ABC shows – Lost, Desperate Housewives, Grey’s Anatomy, Scrubs and Schoolhouse Rock along with Legend of the Seeker (from ABC Studios) – can unleash their creativity to design custom apparel and gifts by following the official guidelines. Fans can visit CafePress.com to create products and purchase merchandise designed by other fans fully encompassing fan engagement within this merchandise platform. In addition, CafePress will be launching a shop featuring official Schoolhouse Rock merchandise.
“These days, fans have more and more ways to engage with their favorite brands, be it through online fan sites, social media networks or blogs. CafePress takes fan engagement to the next level by mobilizing a community’s passion to create a marketplace of tangible, unique products,” comments CafePress Vice President of Marketing Amy Maniatis. “Through our licensing arrangement with ABC, we’re able to engage top fan communities that are passionate about popular shows like Lost and Grey’s Anatomy to create merchandise that can be inspiring, personalized and often insightful.”
“Each week our dedicated ABC viewers tune in to follow the latest twists and turns of the Oceanic 815 survivors or to hear the latest gossip on Wisteria Lane,” comments ABC Entertainment Group Vice President of Business Planning and Development Mia Rondinella, “Through our innovative relationship with CafePress, we’re able to reward our viewers with a wholly unique and personal way to engage with the ABC shows and characters that they love. We value our fans immensely. Providing them with new and exciting ways to further express and share their passion for our shows is very important to us.”
Categories: Internet, Merchandise, Television Tags: ABC, CafePress, CafePress.com, Clothing, Desperate Housewives, Fashion, Greys Anatomy, Legend of the Seeker, Lost, Merchandise, Schoolhouse Rock, Scrubs
Disney/ABC Television Group Presents its Breathtaking Line-up at Comic-Con
The Disney/ABC Television Group (DATG) makes its mark at the 2009 Comic-Con convention with a diverse slate of series, including repeat favorites, new buzz shows, a hit animated series, an upcoming new holiday animated special, an author’s roundtable, futuristic action-adventure/sci-fi series and a cast reunion.
Perennial Comic-Con fan favorites, “Lost” executive producers Damon Lindelof and Carlton Cuse, will participate in their final convention appearance for the series, and ABC’s highly anticipated new drama series “FlashForward” will present its first-ever panel, featuring executive producers David S. Goyer, Marc Guggenheim and Brannon Braga, as well as cast members Joseph Fiennes, John Cho, Courtney B. Vance, Christine Woods and Peyton List. Patricia Heaton, star of the upcoming ABC comedy series “The Middle,” makes her Comic-Con debut hosting a sneak peek screening of the series for her fans.
Additionally, DATG will showcase distinctive series across its various divisions over the four days of the event: panels with new ABC series “Eastwick” and “V”; returning Comic-Con favorite “Ghost Whisperer,” produced by ABC Studios, will feature a panel with the complete cast, including star Jennifer Love Hewitt, along with Jamie Kennedy, David Conrad, Camryn Manheim and Christoph Sanders, plus executive producers Ian Sander, Kim Moses and P.K. Simonds; ABC Studios’ syndicated action-adventure series “Legend of the Seeker” will unveil a sneak peek at their upcoming second season; ABC Family’s “The Middleman” will bring Comic-Con fans the first cast reunion since the series’ completion, as well as a table read of the lost 13th episode, “The Doomsday Armageddon Apocalypse,” which was never produced but has been turned into a graphic novel.
After last year’s standing room only panel, television’s #1 animated series for kids, Disney’s “Phineas and Ferb,” returns to Comic-Con. This year creators and executive producers Dan Povenmire and Jeff “Swampy” Marsh, as well as cast members Vincent Martella, Olivia Olson and Tyler Mann, will participate in a Q&A session, preview a sneak peek of new episodes and offer the chance to win “Phineas and Ferb” prizes.
The holiday special “Prep & Landing,” ABC’s first-ever collaboration with Walt Disney Animation Studios, will receive a special preview at an animation panel headlined by Academy Award winner and executive producer John Lasseter.
Categories: Movies, Publishing, Television Tags: ABC, And Another Thing, Camryn Manheim, CCI, Comic-Con, Courtney B. Vance, D23, Eastwick, Eoin Colfer, FlashForward, Ghost Whisperer, Hayao Miyazaki, Hitchhiker's Guide to the Galaxy, Jamie Kennedy, Jennifer Love Hewitt, John Cho, John Lasseter, Legend of the Seeker, Lost, Patricia Heaton, Phineas and Ferb, Prep & Landing, Robert Zemeckis, San Diego, The Middle, The Middleman, Tim Burton, Time Jumper, V, Walt Disney Animation Studios, WDAS

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