Disney Parks to Host ‘Disney Memories’ Event in Times Square, November 19

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We have learned that Walt Disney World will be hosting a ‘Disney Memories’ event this Saturday, November 19, in the New York City Times Square area, as part of its ‘Let the Memories Begin’ / ‘One More Disney Day’ campaign. Details are sketchy, but sources have told us the event will take place at 12:30 pm – 1:30 pm by the Disney Store location and will involve virtual appearances by Mickey Mouse and some of his friends.

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Disney Parks’ ‘Let the Memories Begin’ Tour to Launch This Summer

Beginning in Chicago, IL, on May, 30th, 2011, Disney Parks and Resorts will launch a national ‘Let the Memories Begin’ Tour. According to the tour’s website, found at letthememoriesbegintour.com, it sets out to take ‘Disney memory-making into towns across America where children and adults of all ages are enjoying a sample of the magic and fun that people enjoy every day in the Disney Theme Parks.’ The tour will also offer a photo-op for which photos can be claimed online at the site.

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Create Your Own Disney Parks Memories Mosaic Online Instantly

Disney Parks Memory Mosaic Facebook AppAs we were the first to announce the current ‘Let the Memories Begin’ campaign at Disney Parks, we felt it only fitting that we bring you news of the latest way you can participate from your very own home — the Disney Parks Memory Mosaic at disneyparksmemorymosaic.com.

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First Look: ‘Magic, Memories and You’ Guests’ Photo Show at Walt Disney World

'Magic, Memories and You' on Cinderella Castle at Walt Disney World. (Todd Anderson/Disney)At a special ‘what’s next’ presentation held for media earlier this evening, the Walt Disney World detailed the ‘Magic, Memories and You’ show which is a fanciful slideshow of photos of guests who have used the Disney PhotoPass service that day. An intelligent computer software program selects 500 photos taken throughout the day by PhotoPass photographers and fits them into the 10 minute program that’s projected onto the facades of 'Magic, Memories and You' on Cinderella Castle at Walt Disney World. (Todd Anderson/Disney)Cinderella Castle in Walt Disney World’s Magic Kingdom and “it’s a small world” at Disneyland. At the Magic Kingdom, a combination of sixteen projectors positioned in four different locations help create the show. Although concept photos were shown to the press earlier tonight, here is your first look of real photos from earlier tests.

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‘The Incredibles: Heroes in Training’ to Begin at DCA Jan. 14, Memories Campaign on Jan. 21

While construction continues at Disney California Adventure, the park will be offering alternative entertainment to the ‘Pixar Play!’ parade which went on hiatus late last year. Using elements from the parade, parkgoers will have the opportunity instead to watch mini-shows. Initially titled ‘Pixar Pop-Ups,’ the Disneyland Resort has announced that the first mini-show will be titled ‘The Incredibles: Heroes in Training’ and will begin performances on January 14.

A week later, on January 21, the Disneyland park will begin its in-park celebration of the 2011 campaign, ‘Let the Memories Begin,’ by projecting Disney PhotoPass photos of the day’s guests on the ‘it’s a small world’ facade on a nightly basis in an entertainment offering titled ‘Magic, Memories and You.’

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CONFIRMED: ‘Let the Memories Begin’ at Disney Theme Parks to Be 2011 Promotional Campaign

What comes after the successful ‘Year of a Million Dreams,’ ‘What Will You Celebrate?’ and ‘Give a Day, Get a Disney Day’ campaigns for Disney Parks and Resorts?

A recent application with the US Patent and Trademark Office for Walt Disney Parks and Resorts offers up a service mark with the name Let the Memories Begin. There is no additional information beyond the service mark itself but it certainly does lend itself to a marketing slogan (but not quite up to the promotion level). In other words, it’s probably more Where the Magic Lives than What Will You Celebrate? but only time will tell for sure.

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