‘Dancing with the Stars’ Winner Donny Osmond Helps Launch ‘Dance Star Mickey’ from Fisher-Price
Legendary entertainer and reigning ‘Dancing with the Stars’ champ Donny Osmond joined Fisher-Price at the International Toy Fair in New York yesterday to help launch their newest product, Dance Star Mickey.
Introduced by Mattel Brands President Neil Friedman, Donny burst onto the stage with Mirror Ball Trophy in hand and immediately set the room on fire, regaling those in attendance with details of his lengthy relationship with The Walt Disney Company beginning with the Osmond Brothers being discovered by Walt himself.
Before long, Donny was joined by special guest Mickey Mouse himself who fearlessly accepted a dance-off challenge issued by Osmond. After a little tap dancing and a bit of disco, it was the Mouse’s split that sealed the win.
At last it was time for the curtain to rise, revealing the real star of the presentation, Dance Star Mickey, Fisher-Price’s most technologically advanced toy to date. Using a new, innovative mechanism, Dance Star Mickey is able to move and gesture in a very fluid and life-like way.
First Look: Mattel Introduces Toys for Rapunzel, Toy Story 3, Cars and More
The 107th annual American International Toy Fair is about to kick off in New York City and we couldn’t be more excited. In honor of the 1200+ exhibitors showing off their latest and greatest in toys, we thought we’d take a sneak peek at some of the new Disney toys from Mattel that you can expect to find at your favorite retailer later this year.
We’ll start with this summer’s most anticipated event: Toy Story 3.
First up is the Buzz Lightyear Deluxe Action Wing Pack (Ages 6+; MSRP $49.99; Available May). Junior Space Rangers can sport this backpack style gear which — at a touch of a button — pops out a set of their very own wings, useful for flying or simply falling with style. Other buttons speak some of Buzz’s most popular catchphrases, but the coolest part of all is that the wings can sense when they’re in the horizontal position and will automatically play ‘flying’ noises. When the mission’s been accomplished, the wings contract at the press of a button.
If you’ve been following the TS3 news and have seen the new trailer, you probably already know that Ken (Michael Keaton) joins the Toy Story family and given that Mattel is the home of Ken and Barbie, the Barbie Toy Story 3 Made For Each Other Gift Set (Ages 3+; MSRP $24.99; Available May) is a zero-brainer. The pair of dolls help re-live the magic of the film dressed in the style as they appear on screen.
NYCC09: Mattel
Fortunately, its recent economic turbulence didn’t keep Mattel away from the show where it presented several upcoming collectibles and toys including those from the Cars and Toy Story franchises. Here’s some of the items you can expect to see hitting your local toy store soon.


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