BURBANK, Calif., June 30 — Last week Disney Channel’s PRINCESS PROTECTION PROGRAM was crowned royalty as TV’s number one entertainment telecast of 2009 in Kids 6-11 (3.1 million) and Tweens 9-14 (3.2 million) and as cable’s most watched scripted telecast (viewers) when the exciting adventure/comedy debuted. Since its premiere in EMEA in May ’09, and now the U.S. and Canada, Disney’s “Princess Protection Program” has reached 28.1 million unique Total Viewers around the world, including 3.7 million Kids 6-11 and 3.5 million Tweens 9-14 for the June 26th premiere.
Now, just days after the record-setting cable debut, two of young Hollywood’s superstars, Selena Gomez and Demi Lovato, head to DVD in the royal journey PRINCESS PROTECTION PROGRAM: ROYAL B.F.F. EXTENDED EDITION. The exclusive bonus materials feature the all-new music video “One and the Same” performed by the real life best friends Demi and Selena plus much more. This regal experience is available with a free “Best Friends” necklace set inside the DVD for a limited time from Walt Disney Studios Home Entertainment.
EXCLUSIVE DVD BONUS FEATURES INCLUDE:
– “One and the Same” Music Video performed by Selena Gomez and Demi Lovato.
– Royal & Loyal B.F.F.s – stars Selena Gomez and Demi Lovato reveal secrets about their real-life friendship.
– A Royal Reality – meet a real-life Princess and learn the realities about gowns, castles and her responsibilities.
A Disney Channel Original Movie PRINCESS PROTECTION PROGRAM is an adventure comedy about two very different girls – a princess from a small kingdom and a small town girl who, when fate brings them together, must team up to help the would-be queen pass for a regular teen.
PRINCESS PROTECTION PROGRAM is rated ‘G’ in the U.S. and ‘PG’ in Canada.
Buena Vista Home Entertainment, Inc., a recognized leader in the home entertainment industry, is the marketing, sales and distribution company for Walt Disney, Touchstone, Hollywood Pictures, Miramax and Buena Vista product, which includes DVD, Blu-ray Disc(TM) and electronic distribution. Buena Vista Home Entertainment, Inc. is a division of The Walt Disney Studios.
These press materials are available in electronic form at www.WDSHEpublicity.com
(Source: Nielsen Media Research (Fast National Ratings, Live + Same Day, 6/26/09). Ratings based on national rating unless otherwise noted. Reach based on unduplicated viewers who watched 6 minutes or more. Online: Omniture for 2009 data, Hitbox for 2008.
Source: Walt Disney Studios Home Entertainment
CONTACT: National, Jennifer Lang, +1-818-295-5232,
[email protected], or Regional, Michelle Alexander, +1-818-295-5246,
[email protected], or Local Field Representative Darrell Borquez,
+1-818-295-5224, Darrell.Borqu[email protected], all of Walt Disney Studios Home
Disney Channel’s special summertime lineup, Summer of Stars, kicks off FRIDAY MAY 29, with a cavalcade of special event episodes, new double-feature movies and marathons of kids’ favorite series. Highlighting Disney Channel superstars Miley Cyrus, Jonas Brothers, Selena Gomez and Demi Lovato, Summer of Stars celebrates the strong connection that kids age 6-14 have with the entire lineup of Disney Channel talent. Disney Channel.com, the #1 entertainment website for Kids 6-14, will also launch a new supersite, game or activity every Saturday to coincide with Summer of Stars.
We are proud to be one of the first to bring you this sneak peak at the upcoming DVD release of the newest Disney Channel Original Movie, Princess Protection Program, starring fan favorites Selena Gomez and Demi Lovato.
In the movie, royalty meets reality with Carter Mason (Gomez), a rural Louisiana teen, and Rosalinda Marie Montoya Fiore (Lovato), the soon-to-be teenage monarch of the tiny country of Costa Luna. The pair meets after Carter’s father, an agent in the covert international Princess Protection Program, rescues Rosalinda from a military take-over. He whisks Rosalinda to a PPP base where she receives a temporary new identity, Rosie Gonzalez, and is placed in his care until order can be restored in Costa Luna. When he arrives back in Lake Monroe, both teenagers are shell-shocked when Rosie moves into Carter’s room and the princess, posing as Carter’s visiting cousin from Iowa, begins adjusting to country life and enrolls in Carter’s school. Despite their differences, the girls slowly learn that there’s not only a lot to like about each other, but lessons to learn as well. That’s apparent when Rosie nominates Carter for homecoming queen over the heated objections of two jealous rivals, Chelsea and Brooke. And with her newfound realization, Carter brainstorms a way to help her new best friend regain her throne, even if it puts her own well-being at risk.
Two of the most popular young actresses, Selena Gomez and Demi Lovato, star in the adventure comedy “Princess Protection Program,” a Disney Channel Original Movie about two very different girls – a princess from a small kingdom and a small town girl who, when fate brings them together, must team up to help the would-be queen pass for a regular teen. Filmed in Puerto Rico, “Princess Protection Program” premieres FRIDAY, JUNE 26 (8:00 p.m., ET/PT) on Disney Channel and Family Channel Canada. The “Royal B.F.F. Extended Edition” will be available Tuesday, June 30 on Disney DVD and will feature an exclusive new music video of “One and the Same” performed by Selena Gomez and Demi Lovato, a behind-the-scenes look at the film with the teen stars, and a free “B.F.F” necklace set.