AT&T Named Official Wireless Provider for Disney Parks North America

AT&T* and Disney Parks today announced an agreement that makes AT&T the official wireless provider for Walt Disney World Resort and Disneyland Resort.

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Arnold Palmer Management to Operate Walt Disney World Golf Courses; Course Enhancements Planned

Walt Disney World Resort and Arnold Palmer Golf Management have signed a 20-year strategic alliance to create even more magic for Disney golfers. Beginning Sept. 25, Arnold Palmer Golf Management will operate, manage, maintain and help promote all five Disney courses including Disney’s Palm and Magnolia, Lake Buena Vista, Osprey Ridge and Oak Trail golf courses.

As part of this long-term alliance agreement, golf legend Arnold Palmer and his golf course design team will be actively engaged in implementing strategic and innovative design features to several of the golf courses. Future enhancements include plans for a full renovation of Disney’s Palm under his direction to become an Arnold Palmer designed course.

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Chiquita to Sponsor ‘Living with the Land,’ ‘Crush’n’Gusher’ at Walt Disney World

Chiquita Brands International (NYSE: CQB) and Walt Disney World Resort announced an agreement today that will bring premium, healthy fresh Chiquita® and Fresh Express® products to a number of retail points at Walt Disney World in Lake Buena Vista, Fla. and the Disney Cruise Line. This new strategic alliance represents the commitment of both companies to provide consumers with healthy food options.

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Ocean Spray Announces Partnership with Disney Parks; Parks to Offer Disney-Branded Craisins and other Cranberry Products

Ocean Spray announced today a partnership with Walt Disney Parks and Resorts that will bring the Ocean Spray cranberry to a number of retail points at Disney parks, including a new presence at Disneyland Resort in Anaheim, Calif., Disney World Resort in Orlando, Fla., and Disney Cruise Line.

Disney will now offer Craisins® Dried Cranberries at various retail locations, including theme parks, cruise ships, meeting rooms and hotels. The product will also be highlighted in new signature salads and Cranberry muffins and sold in fruit cart stands and kiosks inside the theme parks. The companies are also joining together to launch a special, co-branded version of Craisins® Dried Cranberries packaging featuring Chip ‘n Dale that will be used on Ocean Spray products sold on Disney properties.

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New Commercial Shows How Rayovac Powers the Magic at Disney Parks

We were sent this sneak peek at a new television commercial for Rayovac, the preferred battery at both the Walt Disney World and Disneyland Resorts and thought we’d pass it, its catchy tune and its novel approach on how to handle a younger brother along.

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The ad will make its national television debut during ABC’s Good Morning America on Monday, December 21.

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Sylvania to Sponsor Disneyland’s ‘it’s a small world;’ New Marquee in Early 2010

'it's a small world' presented by Sylvania“We are thrilled to be associated with such an icon of the Disney experience. At SYLVANIA, we are creating ways to see the world in a new light. Our association with ‘it’s a small world’ is a perfect fit for our own vision,” said Rick Leaman, president and CEO of the Siemens lighting unit, OSRAM SYLVANIA.

“‘it’s a small world’ is a celebration of the hope we all share for peace on Earth,” said Walt Disney Imagineer Tony Baxter, who is the creative lead for Disneyland. “It’s an illuminating global message, so it’s fitting that this classic attraction should be sponsored by a company that literally helps illuminate the world.”

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