RealD Inc. (NYSE: RLD) and Walt Disney Pictures are celebrating the release of the animated classic “The Lion King” for the first time in 3D with limited-edition, Simba-themed RealD 3D kids’ glasses. Featuring movie-themed colors and a picture of the cheerful and feisty lion cub Simba, the collectible RealD 3D glasses will be distributed at theatres free of charge with the purchase of a child’s ticket to see “The Lion King” in 3D. Simba-themed RealD 3D glasses are available exclusively at RealD 3D-equipped theatres in North America beginning September 16th while supplies last.
“‘The Lion King’ is an animated classic that a new generation will be able to experience like never before when it’s shown in theatres for the first time in fully immersive RealD 3D,” said Joseph Peixoto, President, Worldwide Cinema at RealD. “I can’t think of a better way for kids to get in on the fun than with their own pair of Simba-themed RealD 3D glasses that they can take home as a reminder of Disney’s epic story about the cub that would be king.”
Sealed in individual packaging to ensure they are sanitary and of high quality, limited-edition, Simba-themed RealD 3D glasses are designed to fit children 8 years of age and younger. Standard kids’ RealD 3D glasses are also available at theatres throughout North America. Visit www.RealD.com/theatrelocator to find a RealD 3D-equipped theatre playing “The Lion King” in 3D.
Fans attending Disney’s D23 Expo (August 19-21, 2011) will have access to an exclusive advance screening of “The Lion King” in Disney Digital 3D™, ahead of the film’s highly anticipated theatrical and home entertainment releases, The Walt Disney Studios announced today. The screening will be held August 20 at the Anaheim Convention Center in Anaheim, Calif.
“With Disney fans coming from all over the world to experience the D23 Expo, we’ve got the perfect setting and the perfect audience to share in the 3D launch of ‘The Lion King,’ ” said Steven Clark, head of D23. “We’re thrilled to bring our most devoted fans an exclusive look at one of the most iconic and beloved Disney films of all time. This is Pride Rock in a way it’s never been seen before.”
The Circle of Life takes on a new dimension as Simba, Mufasa, Nala, Timon and Pumbaa grace the screen once again, this time in breathtaking 3D. Beginning Sept. 16, a special two-week theatrical extravaganza will showcase the Oscar®- and Golden Globe®-winning film on the big screen in Disney Digital 3D™ for the first time ever, followed up by the home entertainment debut Oct. 4, celebrating the Diamond Edition release of the epic movie “The Lion King” in high-definition Blu-ray™ and Blu-ray 3D™.
Released in 1994, “The Lion King” remains one of the most successful animated films of all time. The classic tale of the African savanna wowed audiences worldwide with spectacular hand-drawn animation along with inspiring songs by Sir Elton John and Tim Rice, plus an evocative score by renowned composer Hans Zimmer. Three years later, the landmark film was adapted into a Tony Award®-winning musical, becoming an instant hit on Broadway, where earlier this year it became the seventh longest-running show ever. Winning over 70 major awards, it has delighted more than 55 million theatergoers around the globe.