Disney and NAE to Offer ‘TRON: Legacy’-Inspired Experience on National Mall in October

The Walt Disney Studios collaborated with the National Academy of Engineering (NAE) to co-create a highly interactive exhibit at the USA Science & Engineering Festival, which will take place on the National Mall in Washington, D.C., October 23-24, 2010, from 10 a.m.-5:30 p.m. each day. The hands-on experience blends themes from the upcoming major motion picture “TRON: Legacy” with the NAE’s Grand Challenges for Engineering.

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A Look at Washington’s D.C. (That’s Disney Connections)

The internet’s all abuzz with the recent announcement that Disney has invested in some land in the National Harbor project with intentions of building a hotel right outside DC. The truth is that Disney has a long track record of promoting tourism not just to its own parks, but nationwide, and that especially includes our nation’s capital, Washington, DC.

In order to promote United States visitorship abroad, Disney produced and donated a seven-minute, cross-country odyssey that tells the story of American hospitality and friendship, through the faces of this country’s greatest asset – its people. The $2.5M video is currently shown to foreign visitors at 105 American consular and embassy offices worldwide, at several of the nation’s busiest international airports (including Dulles International) and even onboard various airlines on their way to the United States.

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With National Harbor Land Purchase, Mr. Mouse May be Going to Washington (Area)

Disney Parks and Resorts Chairman Jay Rasulo with Milton V. Peterson, chairman of the Peterson CompaniesNATIONAL HARBOR, MD (May 19, 2009) – The Peterson Companies announced today the sale of land at its National Harbor development near Washington, DC to Walt Disney Parks and Resorts. Disney is considering using the 15-acre site overlooking the Potomac River in National Harbor, MD as the location for a resort hotel for families and others visiting the National Capital Region.

“We’re thrilled Disney has decided to invest in National Harbor,” said Milton V. Peterson, chairman of the Peterson Companies. “Disney is the top family entertainment company in the world, and its purchase is a great vote of confidence in the future of National Harbor and the Washington area as a top family tourism destination.”

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