Disney Channel Celebrates Hispanic Heritage Month Beginning September 15

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Disney Channel will celebrate Hispanic Heritage Month with programming events for preschoolers, kids, tweens and families beginning TUESDAY, SEPTEMBER 15. Included is a Playhouse Disney mini-marathon and new episode of its Emmy and Imagen Award-nominated series “Handy Manny.”

Wilmer Valderrama of “Handy Manny” and Maria Canals-Barrera of the hit Emmy-nominated series “Wizards of Waverly Place” will host interstitials highlighting Hispanic traditions. The interstitials will also feature kids from around the nation sharing cultural traditions such as La Arana, Los Pollitos, salsa dancing and Quinceañeras.

The programming line-up includes:

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Wizards of Waverly Place Kicks off Season 3 on October 9; Wiz-tober Returns!

Wiztober returns for the second year with a new Halloween and wizard-themed programming lineup hosted by the stars of the Emmy-nominated hit series “Wizards of Waverly Place” — Selena Gomez, David Henrie, Jake T. Austin and Jennifer Stone. The month is highlighted by the Season Three premiere of “Wizards of Waverly Place” on FRIDAY, OCTOBER 9 (8:00 p.m., ET/PT).

Last year’s Wiztober delivered TV’s No. 1 rank in Total Day among Tweens 9-14.

“Wiz-tober” kicks off with a special encore presentation of “Wizards of Waverly Place The Movie” on THURSDAY, OCTOBER 1 (8:00 p.m., ET/PT), leading into an entire month of magic-filled movies, including the popular Disney Channel Original Movies “Halloweentown” and “Twitches” (and their sequels), and two installments from the popular “Harry Potter” feature film series, among others. The month also delivers the premiere of a brand new Halloween-themed episode of Disney Channel’s “JONAS” and spooky episodes of “The Suite Life On Deck” and “Wizards of Waverly Place.”

Beginning Wednesday, September 16, kids can log on to DisneyChannel.com and get printable instructions for “Call in Your Haunt,” where fans can record their own spooky haunted house sound effects. Select entries can be heard online in the Wizards of Waverly Place Haunted House, and will air on Disney Channel during the programming event.

Following the premiere episode of the new season of “Wizards of Waverly Place,” new episodes will air Friday nights throughout October. In the new season, Alex’s best friend, Harper, moves in with the Russos.

Meanwhile, Alex pursues her dream of becoming an artist and designs her own art studio inside a miniature dollhouse. Justin, in his last year of high school, plans to savor every senior year moment and to try his hand at monster hunting, and Max hones his wizard skills and becomes a serious contender in the Russo kids’ quest to become the sole heir of the family’s wizard powers.

The schedule is as follows:

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Wizards of Waverly the Movie Charms Audiences with 11.4M Viewers

With over eleven million total viewers, Disney Channel’s 77th original movie became the second most popular Disney Channel Original Movie (DCOM) ever in terms of total viewers (HSM2 holds on to first) last night.

It was the most viewed event on all of television last night across all channels, almost doubling that of CBS, and joins both Wizards on Deck with Hannah Montana and the Princess Protection Program to make the Disney Channel home to the top 3 scripted cable programs of the summer. Even more impressive, the Disney Channel holds the 4 most viewed scripted programs since 2007 with High School Musical 2, Wizards of Waverly Place the Movie, an episode of Hannah Montana and Wizards on Deck with Hannah Montana.

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Review: Wizards of Waverly Place the Movie

The cast of Wizards of Waverly Place the MovieFor the most part, the movie takes place during a family vacation at the Caribbean resort where Jerry Russo (David DeLuise) and Theresa (Maria Canals-Barrera) first met years before. With the absence of a studio audience (and their fits of timely laughter), the movie can take additional liberties including a slew of special effects, which it does spectacularly well particularly in the beginning of the movie when Alex (Selena Gomez) selfishly and comically puts herself first, openly defying her parents’ wishes (i.e., par for the course).

Things go horribly wrong for the Russo children, however, when a heated argument between Alex and her mother causes Alex to say things she doesn’t mean including the wish that her parents had never met. Enter the first lesson: be careful what you wish for.

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Cast a Spell This Summer with Disney Interactive Studios’ Release of Wizards of Waverly Place for Nintendo DS™

Wizards of Waverly Place for Nintendo DSBURBANK, Calif. — Teen wizards in training are creating magic and mayhem on Waverly Place. Wizards of Waverly Place the video game for Nintendo DS™, inspired by the popular Disney Channel television series, is available now at all major retailers. The video game allows fans to experience familiar faces and places in the world of wizards with five fun and new adventures. Mysterious mishaps start when Alex Russo buys a bracelet off the World Wide Wizard Web to impress a boy. True to Alex’s style, her plan goes awry and her brothers Justin and Max join in on the fun. Alex’s best friend Harper, along with Theresa and Jerry Russo are also featured in the game, taking part in adventures on Waverly Place.

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